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As of Jan 2020, these 8 SaaS companies are the largest in the Events Software space.

The Top Events Software SaaS Companies

This list tracks the largest private B2B Events Software SaaS companies by revenue. In total, this list features 8 companies with combined revenues of $5.5M.

These companies have raised a total of $889.3K. Together, these Events Software saas companies serve 4M customers and employ over 146 on their teams.

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Highlights

Top SaaS Companies with $1 - $5M ARR


Top SaaS Companies with $5 - $10M ARR


Top SaaS Companies with $10M+ ARR


02
pAG
plazz AG

Events Software

PLAZZ operates a SaaS content & communication platform either for any kind of events or as employee / community Plattform

$975K
-
-
17
2009
Germany
03
k
kooldiner

Events Software

KoolDiner is a real dining SaaS-based platform that uses global social networks.

$772K
$288K
-
31
2011
France
04
ESS
Events-SaaS

Events Software

Events-SaaS is a collaborative mobile platform that transforms the journey of your corporate event and the participants'​ experience.

$575K
-
-
9
2016
Brazil
05
K
Keyboo

Events Software

Lead generation SaaS platform for the Events Industry enabling event vendors find the right clients looking for their products and services.

$570K
-
-
7
2018
Mexico
06
WC
WorkClub

Events Software

WorkClub is a B2B SaaS platform for on-demand workspaces and meeting rooms.

$109K
$426K
-
4
2018
United Kingdom
07
K
Koliseo

Events Software

Koliseo is the agenda management platform for professional events

$62K
-
26K
2
2015
Germany
08
S
Seatr

Events Software

Seatr is a CRM for Restaurants and Event Spaces allowing for centralized multi location management of Reservation, Waitlist, Event clients

$23K
$175K
-
1
2017
Mexico
1 - 8 of 8

What are the fastest growing companies doing?


83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?


We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.