The Top Sales Software SaaS Companies

As of Jan 2020, these 198 SaaS companies are the largest in the Sales Software space. (Click to apply)

This list tracks the largest private B2B Sales Software SaaS companies by revenue. In total, this list features 198 companies with combined revenues of $1.7B.

These companies have raised a total of $942.8M. Together, these Sales Software saas companies serve 341M customers and employ over 17K on their teams.

$1M - $5M ARR
  1. Balto $5.0M
  2. Flywheel $4.9M
  3. C9 Inc. $4.7M
$5M - $10M ARR
  1. Owler $10.0M
$10M+ ARR
  1. Zoominfo $360.0M
  2. Xactly $288.0M
  3. Outreach $125.0M
  4. Salesloft $110.0M
  5. Seismic $86.3M
  1. 01
    Balto

    Balto

    Sales Software

    Increase conversions, deliver a world-class customer experience, and decrease ramp time with Balto’s Real-Time Guidance for contact centers.

    $5M

    $14M

    3K

    51

    2017

    Sales Software

  2. 02
    Flywheel

    Flywheel

    Sales Software

    DataSync is an information technology company that offers SaaS-based portal for enterprise services

    $5M

    $3M

    51

    2004

    Sales Software

  3. 03
    ConnectLeader

    ConnectLeader

    Sales Software

    ConnectLeader's Sales Engagement Platform helps reach your best B2B sales leads fast through phone, email, text, video, and social.

    $5M

    51

    2004

    Sales Software

  4. 04
    C9 Inc.

    C9 Inc.

    Sales Software

    Deliver a precision forecast powered by data science. Anticipate and address risk with predictive sales applications before it derails your quarter.

    $5M

    $36M

    56

    1999

    Sales Software

  5. 05
    Salesforce-Maps

    Salesforce-Maps

    Sales Software

    Salesforce Maps is a Location Intelligence Platform in Salesforce that helps sales, service, and marketing teams increase revenue and boost productivity. Available on the AppExchange.

    $5M

    $83M

    1K

    148

    2009

    Sales Software

  6. 06
    DashDash

    DashDash

    Sales Software

    Do more with your spreadsheets. Build powerful salesand marketing tools. Publish them as web apps. All in one tool, without code.

    $4M

    $9M

    40

    2016

    Sales Software

  7. 07
    Performio

    Performio

    Sales Software

    Leave manual spreadsheets behind, start making calculating sales comp a snap, and get your sales force motivated. Try our Sales Commission Software today.

    $4M

    75K

    45

    2006

    Sales Software

  8. 08
    Foureyes

    Foureyes

    Sales Software

    Foureyes®, the intelligent sales platform, empowers salespeople to sell more. It is the only tool in the world that can match a person's phone call, form submission, and chat to their website activity. Data-driven OEMs, innovative companies, and dealershi

    $4M

    78

    2016

    Sales Software

  9. 09
    Convious

    Convious

    Sales Software

    Developer of a sales optimization platform designed to increase ticket sales. The company's algorithms leverage Artificial Intelligence to automate customer pricing based on external factors to improve conversion rates, increase margins and eliminate the n

    $4M

    42

    2016

    Sales Software

  10. 10
    Red Argyle

    Red Argyle

    Sales Software

    The company primarily operates in the Software industry. Red Argyle was founded in 2001 and is headquartered in Canandaigua, NY.

    $3M

    41

    2001

    Sales Software

1-10 of 41

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What are the fastest growing companies doing?

83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?

We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.