The Top Social Media Marketing Software SaaS Companies

As of Jan 2020, these 203 SaaS companies are the largest in the Social Media Marketing Software space. (Click to apply)

This list tracks the largest private B2B Social Media Marketing Software SaaS companies by revenue. In total, this list features 203 companies with combined revenues of $823.7M.

These companies have raised a total of $28.9M. Together, these Social Media Marketing Software saas companies serve 102M customers and employ over 8K on their teams.

$0 - $1M ARR
  1. Hike Labs $956.5K
  2. Game Cloud $929.8K
  3. Jumpcam $929.8K
  4. Audiense $885.1K
$1M - $5M ARR
  1. Untangle $4.8M
  2. Greenfly $4.7M
  3. Wedia $4.0M
  4. GiveGab $3.9M
$5M - $10M ARR
  1. Circuit $10.0M
  2. Klear $9.1M
  3. Hornetapp $8.4M
  4. Nuvi $7.6M
$10M+ ARR
  1. Crowdfire $54.0M
  2. Later $29.0M
  1. 01
    Avista Advantage

    Avista Advantage

    Social Media Marketing Software

    Provider of internet-based facility management and commodity aggregation information services. The company's ACIS technology and proprietary web site provide online access to consolidated costs as well as analytical and reporting tools designed to help cli

    $267M

    1K

    1995

    Social Media Marketing Software

  2. 02
    Anonymous Content

    Anonymous Content

    Social Media Marketing Software

    Developer of entertainment production and management service platform designed to manage exceptional directors, writers, actors, and comedians, and work closely with them to achieve their goals, whether in feature films, television, commercials, music vide

    $81M

    909

    1999

    Social Media Marketing Software

  3. 03
    Crowdfire

    Crowdfire

    Social Media Marketing Software

    Crowdfire is a powerful Social Media Management tool for brands, businesses, agencies and individuals all around the world. Level-up your game with Social Media CRM, Advanced analytics, post scheduler, content curator and more!

    $54M

    $3M

    10K

    33

    2010

    Social Media Marketing Software

  4. 04
    ZOO Digital

    ZOO Digital

    Social Media Marketing Software

    Zoo Digital Group PLC through its subsidiaries provides cloud technology services. It services are used for digital content authoring, video post-production and localisation for entertainment, publishing and packaging markets. The company's operating segme

    $44M

    8K

    1K

    2001

    Social Media Marketing Software

  5. 05
    Later

    Later

    Social Media Marketing Software

    Visually plan your social posts, publish automatically, and get tailored insights to help you reach more people.

    $29M

    $1M

    137K

    203

    2014

    Social Media Marketing Software

  6. 06
    SocialAppsHQ

    SocialAppsHQ

    Social Media Marketing Software

    This website is for sale! socialappshq.com is your first and best source for all of the information you’re looking for. From general topics to more of what you would expect to find here, socialappshq.com has it all. We hope you find what you are search...

    $18M

    5K

    9

    2011

    Social Media Marketing Software

  7. 07
    Canvass

    Canvass

    Social Media Marketing Software

    Canvass specializes in software product development for web and mobile products. Get in touch with us about your dream project today.

    $18M

    1

    2011

    Social Media Marketing Software

  8. 08
    Buffer

    Buffer

    Social Media Marketing Software

    Buffer is a software application for the web and mobile, designed to manage accounts in social networks, by providing the means for a user to schedule posts to Twitter, Facebook, Instagram, Instagram Stories, Pinterest, and LinkedIn, as well as analyze...

    $14M

    $4M

    160K

    150

    2010

    Social Media Marketing Software

  9. 09
    Tawkify

    Tawkify

    Social Media Marketing Software

    Provider of personalized matchmaking platform designed to offer a dating website. The company's personalized matchmaking platform uses human matchmakers instead of computer algorithms to select matches, enabling users to find their matches, set up on dates

    $13M

    75K

    225

    2012

    Social Media Marketing Software

  10. 10
    ContentCal

    ContentCal

    Social Media Marketing Software

    The smartest way to plan your social media

    $12M

    $7M

    2K

    48

    2015

    Social Media Marketing Software

1-10 of 203

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What are the fastest growing companies doing?

83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?

We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.