Avinash Saurabh is CEO of zoojoo.BE

This man is on a mission. To form heathier habits for a whopping 100 million people across the globe. To create a revolution in mankind by giving health and wellness a completely different dimension. The more far-fetched his dream might seem to you, the closer he is actually in achieving it. Meet Avinash Saurabh, CEO and Founder of zoojoo.BE, a startup that has a clear roadmap to create a salubrious world for us in near future. Known as ‘Newton’ back in his college days, just for his resemblance to the scientist, he was just another run-of-the-mill aspiring engineer; a very studious student who did several projects on Nanotechnology and Embedded Systems, participated in a lot of extra-curricular activities, coordinated events like Kaalrav and seemed all ready to embark into the IT industry. And he did so, almost, when he was offered a job from college in Microland, a leading IT firm. A question then hit him, the answer to which became his purpose in life.