Revenue Per Employee Benchmarks For Private B2B SaaS Companies

1,500 SaaS Companies Ranked by Revenue Per Employee (Click to apply)

What does revenue per employee mean? This metric measures how much revenue saas companies do each year per employee. This list features data from private B2B SaaS companies. In public markets, revenue per employee is $189,000 on average.

How do you calculate revenue per employee? Latka calculates revenue per employee by taking a company revenue in a given month, multiplying by 12 (annual run rate) and then dividing by total team size at the time.

$2M - $10M ARR
  1. Owlgrin $9.0M
  2. Dquip CRM $9.0M
$10M - $20M ARR
  1. IndiaMLS $13.5M
  2. DSYH $13.5M
  3. Wizergos $13.5M
  4. Birdnest $12.0M
$20M - $100M ARR
  1. Indix $81.0M
  2. Zepo.in $67.5M
  3. Explara $40.5M
  4. 9STAR $100.0M
  5. goTRG $100.0M
$100M - $500M ARR
  1. Parkster $185.7M
  2. Unmetric $135.0M
  3. Qubole $324.0M
  4. Signix $132.0M
  5. Kayako $162.0M
  1. 01
    Owlgrin

    Owlgrin

    Accounting and Finance Software

    You were made to #StandOut. Now and Always. (The company behind @horntell.)

    $900K

    $9M

    10

    India

  2. 02
    Acuityscheduling

    Acuityscheduling

    Office Software

    Online appointment scheduling software. Clients schedule appointments, pay, and complete intake forms online 24/7. Free signup!

    $873K

    $10M

    11

  3. 03
    Businesshangouts

    Businesshangouts

    Collaboration & Productivity Software

    Super affordable Live webcasting software and Online meeting software by Business Hangouts, helps you to make a global presence of your business.

    $840K

    $8M

    10

    United States

  4. 04
    Dquip CRM

    Dquip CRM

    Marketing Software

    List of CRMs for 17 industries. Get CRM pricing, CRM Hosting options, CRM Customisation, 17 CRM Demos and everything on Customer Relationship Management. Big clients trust us.

    $750K

    $9M

    12

    India

  5. 05
    Happy Visitor

    Happy Visitor

    Software as a Service Platform(SaaS)

    Cloud based best in class front office automation solution to efficiently manage your front office. Visitor Management | Material Management | Consumables Management

    $692K

    $9M

    13

    India

  6. 06
    WriterAccess

    WriterAccess

    Content Marketing Software

    The content marketing revolution is in full force. And WriterAccess is leading the charge, with the fastest-growing content creative marketplace on the planet connecting 40,000+ customers with 15,000+ freelance writers, editors, translators, designers, ill

    $671K

    $9M

    14

    United States

  7. 07
    Whiplash

    Whiplash

    E-Commerce Software

    Order fulfillment for eCommerce

    $640K

    $10M

    $1M

    15

    United States

  8. 08
    One More Cloud, Inc.

    One More Cloud, Inc.

    Marketing Automation Software

    Manage Search Engines for SaaS

    $508K

    $7M

    13

  9. 09
    Eleapsoftware

    Eleapsoftware

    HR Software

    $480K

    $7M

    $100K

    15

    United States

  10. 10
    TrustandWill

    TrustandWill

    Real Estate Software

    Simple, online estate planning.

    $455K

    $5M

    $23M

    11

    United States

1-10 of 2,853

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What are the fastest growing companies doing?

83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?

We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.