150 Private SaaS Valuations

These companies raised or were acquired at these valuation multiples (Click to apply)

Private SaaS valuations are hard to find. We analyzed private SaaS companies so you could what types of valuations you should expect by taxonomy, revenue levels, and funding round stages.

Some of these SaaS founders trade at higher multiples than others. The median? 11.7x. The multiples and valuations are highly correlated to company growth. The founders who received the highest revenue multiples and raise at such high valuations were growing the fastest in the shortest amount of time. If escape velocity growth isn’t in your playbook, maximize your ARPU through upsells and expansion revenue to drive ARR multiple expansion. It is interesting to look at the valuations assigned to SaaS companies throughout the different stages of their company. Typically, as ARR increases, we should typically see higher multiple due to the decrease in risk which usually causes a discount to the valuations in the earlier rounds.

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  1. 01
    Retool Inc.|Retool

    Retool Inc.|Retool

    Collaboration & Productivity Software

    Retool is a fast way of building internal software.|Build internal tools fast.

    $925M

    132x

    $7M

    $76M

    Collaboration & Productivity Software

    United States

  2. 02
    Vendr

    Vendr

    Cloud Management Platform

    Vendr is the way companies buy software.

    $600M

    98x

    $6M

    $66M

    Cloud Management Platform

    United States

  3. 03
    Unstack

    Unstack

    Content Management Systems

    The CMS built for marketers

    $12M

    97x

    $120K

    $2M

    Content Management Systems

    United States

  4. 04
    Airtable

    Airtable

    Process Automation Software

    Airtable is a cloud-based software company that blends a traditional spreadsheet with a database. It brings the database out of the realm of power users and into the mainstream, creating a new type of flexible but sophisticated productivity tool that anyon

    $6B

    88x

    $65M

    $626M

    Process Automation Software

    United States

  5. 05
    Auth0

    Auth0

    Security Software

    Auth0 is an identity management platform for application builders and developers.

    $7B

    81x

    $80M

    $332M

    Security Software

    United States

  6. 06
    Hopin

    Hopin

    Event Management Software

    Online events

    $6B

    81x

    $70M

    $572M

    Event Management Software

    United Kingdom

  7. 07
    Dutchie

    Dutchie

    Delivery Service Software

    Dutchie is an online cannabis ordering platform that connects consumers to local cannabis retailers.

    $2B

    79x

    $21M

    $253M

    Delivery Service Software

    United States

  8. 08
    Xforceplus

    Xforceplus

    Collaboration & Productivity Software

    Xforceplus develops enterprise collaborative solutions of software as a service. The company provides internet-based and cloud-innovated supply chain collaboration and invoice management software encompassing supply chain settlement, real-time electronic a

    $1B

    79x

    $18M

    $100M

    Collaboration & Productivity Software

    China

  9. 09
    Scale

    Scale

    Artificial Intelligence Software

    High quality training and validation data for AI applications

    $7B

    73x

    $100M

    $603M

    Artificial Intelligence Software

    United States

  10. 10
    Databricks

    Databricks

    Digital Analytics Software

    Unified Data Analytics Platform - One cloud platform for massive scale data engineering and collaborative data science.

    $28B

    66x

    $425M

    $2B

    Digital Analytics Software

    United States

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Next

What are the fastest growing companies doing?

83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?

We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.