With $10M in Transaction Volume, is Opt-Intelligence the New Way to Advertise?

Marketing is everything in 2019. If you want to grow your footprint and land new customers, you need to find ways to creatively stand out. And, in a world where everyone is battling for scarce attention, this appears more difficult than ever.

Opt-Intelligence is a complete solution for businesses looking to maximize their advertising ROI. Their platform helps increase conversions by replacing landing pages with native opt-ins directly on publisher sites.

How much revenue is Opt-Intelligence doing annually?

Opt-Intelligence is a platform company that operates on a revenue sharing basis. They work to connect consumers, publishers, and advertisers and participate in a revenue sharing between the publishers and advertisers.

With their robust technology stack, Opt-Intelligence easily integrates with the marketing automation systems of all parties involved and provides a seamless end-to-end experience. For their services, the company takes a 50-60% revenue share of all processed transaction volume.

According to CEO Joseph Broumand, the company works with more than 250 publishers and approximately 200 advertisers at this point in time. Opt-Intelligence processes more than $10M in total transaction volume annually, with gross revenue of around $5.5M each year.

How many leads is Opt-Intelligence processing per month?

Across hundreds of publishers and advertisers, Opt-Intelligence is processing almost 2M leads each month on their platform. The company has spent the last few years building out their API frameworks and is excited to deploy their new features and move upmarket. Broumand believes there is tremendous opportunity for the business among enterprise publishing networks.

How much has Opt-Intelligence raised?

Launched 15 years ago, Opt-Intelligence has successful grown with just $300k in outside funding thus far. Broumand explained that the company is not interested in acquisition offers or raising additional capital at this point in time.

The Opt-Intelligence team of 20 full-time employees is headquartered in New York.