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How Rev's CEO Adi Bathla Drove Revenue to $10M by Revolutionizing Auto Shop Workflows
Building a company from scratch and driving it to hit significant revenue milestones is no small feat. Adi Bathla, the CEO and co-founder of Rev, an AI platform designed to…
Recent Articles

With $70m in Revenue, Is SEO Tool Moz About To Exit?
This analysis was done by Tyler Knight of Arbor Advisors with data from Nathan Latka’s Interview of Moz CEO Sara…

Did 15Five Raise Too Much in $30m Round at $130m Valuation?
This analysis was written by Tyler Knight of Arbor Advisors. 15Five got its start in 2012 after an article in…

6 Charts CEO's Should Use Like Weapons (But Probably Don't)
When building a SaaS company its easy to overwhelm yourself with Google Data Studio charts, Mixpanel usage metrics, or Google…

DiscoverOrg Now One Of The Largest Private B2B SaaS Companies With $325m in Revenues, IPO Next?
Brands use DiscoverOrg to make sure they have up to date information on leads to figure out who to sell…

Will $60m Revenue Braze Break $1B Valuation, IPO in Q1 2020?
If you’ve ever ordered pizza from Domino’s and then carefully tracked its delivery via mobile notifications, you’ve been touched by…

CEO of SaaS Company Lob.com Thinks Worth $1 Billion, Says “Mammoth” $100m Round Coming Soon
One of my biggest challenges scaling Latka SaaS Magazine is validating physical addresses when customers purchase an issue. Lob seems…

Vista-Fueled XactlyCorp Closed "Largest" 1st Year Contract Size Ever Last Month
A little over a year ago in February 2018, Xactly CEO Chris Cabrera came on my SaaS CEO podcast and…

He Built Microsoft Office Suite and Took YouTube to $1b+, Now He's Using $60m Warchest To Take On "Red Hot" Collaboration App Notion
Companies like $50m revenue Zapier, the pipelines of the internet, are taking off today for good reason. I put Snaplogic,…

How to Calculate Customer Acquisition Cost (CAC) | 2022 Guide
CAC, short for customer acquisition cost, is a key business metric used globally to estimate the resources necessary to attract…

Ranking 300 SaaS Companies By CAC And Payback
You probably make many assumptions around customer acquisition cost (CAC) and payback period if you’re in the B2B SaaS space.…

How Much Revenue is Algolia Doing And What’s Their Valuation?
When you visit a site like Twitch or Under Armor and use the websites search bar, you’re using a tool…
Profiting From Altruism: Why Benevity is North of $45M in ARR
When it comes to workforce retention, nothing is as powerful as creating a strong emotional connection between your company’s missions…