Data & Analytics
Annual Run Rate (ARR) - Definition, Formula & Examples
Annual run rate (ARR) is a metric that projects your upcoming revenue based on your current earnings, assuming that you…
LTV: CAC Ratio - Definition, Formula & Example
Making sure that you’re spending the right amount of money on customer acquisition is critical for any SaaS business. If…
Revenue Churn - Formula & Guide for 2022
Revenue churn simply measures how much recurring revenue your business loses in a month from customers that cancel, downgrade, or…
What is Customer Engagement Score? [with Formula]
Customer engagement may very well be one of the most important factors to ensuring your SaaS business’ success. Simply put,…
How to Calculate Customer Churn - Formula & Example for 2022
There’s no denying that customer churn can seriously harm your business. Besides losing customers and revenue, customer churn can also…
2022 Top 10 SaaS Metrics
SaaS company leaders and investors know they’ve got to keep an eye on multiple metrics to evaluate the health of…
What Is MRR (Monthly Recurring Revenue)? Guide & Formula
As a SaaS business, you most likely use the recurring subscriptions revenue model. Essentially, this means that your business’ success…
Customer Lifetime Value (CLTV) | Calculation Guide & Examples
Customer lifetime value (CLTV) is exactly what the name implies – how much a customer is worth to a business,…
Venture Studio Spinout Hits $250m Valuation for Clean Data Room SaaS
Matt Kilmartin, CEO and Co-Founder of Habu, sat down with the GetLatka team to talk about the global data clean…
What is a SaaS Company? 10 SaaS Companies Killing It in 2022
Ever since 2019, Software as a Service (SaaS) has been the biggest and fastest-growing industry in the world. And by…
11 Important SaaS Metrics to Track in 2022
Most SaaS businesses are subscription-based, which means they rely heavily on sustaining their business growth in the long term. This…
Coralogix Breaks $24m ARR, 2k Customers After Turning Down $40m Acquisition Offer in 2019
We recently sat down with Ariel Assaraf, CEO at Coralogix, to discuss the company’s remarkable journey and ascent. Coralogix Software…