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How DEVAR CEO Anna Belova grew DEVAR to $4.2M revenue with a 38 person team in 2025.

DEVAR - AI canva for Augmented reality for brands, businesses and creators  DEVAR serves as a bridge for traditional companies to access immersive technology. DEVAR is one of only 5 companies that have a full in-house computer vision technology stack for AR for business.
 Business opportunities on the platform:
 - Creating and publishing AR/Metaverse experiences. The final AR experience can be integrated into any current mobile app or website
 - Full cycle of AR Ads creation and publication, including the automated creation of advertising AR assets
 - Gathering an audience that bought a physical product to know who they are and retargeting further through digital channels
 - The measurement of all user interactions with AR content, including advertising conversions 
- Customized and white-label solutions
 - Integration of computer vision technology, including the world's only 3D Object tracking for the web today About us * 8 years of industry experience. * Over 13 million consumer augmented reality products sold. * Team with Forbes U30 founders, patent authors * Strong R&D team with engineers, including PhDs and authors of 120+ scientific papers. * Launched one of the top 2 most popular web AR platforms.

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DEVAR Revenue

In 2025, DEVAR's revenue reached $4.2M. Since its launch in 2021, DEVAR has shown consistent revenue growth.

DEVAR Revenue GrowthReported revenue / ARR by year$0$1M$2M$3M$4M$5M20212022202320242025$0$4MSource: GetLatka.com
YearMilestone
2025DEVAR Hit $4.2m revenue in November 2025
2021Launched with $0 revenue

DEVAR Valuation, Funding Rounds

DEVAR's most recent disclosed valuation is $12.5M.

DEVAR is a bootstrapped AR WYSIWYG Editor Software startup. Founded in 2021, DEVAR has grown to $4.2M in revenue without raising any venture capital or outside funding.

As a self-funded AR WYSIWYG Editor Software SaaS company, DEVAR has built its business with no outside investment.

DEVAR Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120212021 cumulative: $0 • 2021 Founded: $02021 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

DEVAR Employees & Team Size

DEVAR employs approximately 38 people as of 2026.

DEVAR has 38 total employees in different roles and functions.

DEVAR Team GrowthReported headcount over time01020304020212022202320242025003838Source: GetLatka.com
YearMilestone
2025Reached 38 employees (November 2025)

Founder / CEO

Anna Belova

Anna Belova is listed as Founder / CEO at DEVAR.

Q&A

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Customers

We do not have customer count information for DEVAR yet.

Frequently Asked Questions about DEVAR

What is DEVAR's revenue?

DEVAR generates $4.2M in revenue.

Who founded DEVAR?

DEVAR was founded by Anna Belova.

Who is the CEO of DEVAR?

The CEO of DEVAR is Anna Belova.

How much funding does DEVAR have?

DEVAR raised $0.

How many employees does DEVAR have?

DEVAR has 38 employees.

Where is DEVAR headquarters?

DEVAR is headquartered in Palo Alto, California, United States.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

DEVAR Revenue 2025: $4.2M ARR, $12.5M Valuation