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List of the largest SaaS companies in Italy

Top SaaS Companies in Italy

These are the top SaaS companies in Italy. In todays day and age its possible to launch a company from anywhere. We wanted to show some love for Italy by featuring these 240 companies with combined revenues of $41.5B.

Together, Italy SaaS companies employ over 19K employees, have raised $384.9M capital, and serve over 55M customers around the world.

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Highlights

02
O
Olivetti

Cloud Data Services Software

Olivetti provides information technology products and services.

$277M
-
-
271
1908
Italy
03
M
Mailup

Email Marketing Software

Software as a service provider focused on email and SMS. Products include the MailUp platform, Acumbamail, and the BEE editor (beefree.io)

$65M
$5M
4M
237
2002
Italy
04
BS
Bending Spoons

Venture Studio

Bending Spoons thinks, creates, and markets its own tech products, currently with a focus on mobile apps.

$63M
-
13M
213
2015
Italy
05
M
Mailupgroup

Digital Advertising Platforms

Marketing software: Email, SMS, Predictive, CDP

$59M
$6M
22K
48
2002
Italy
06
S
Sirti

Automotive

Provider of service development services in telecommunications, transport, energy and technological infrastructure markets. The company provides design and implementation services in telecommunications, including turnkey mobile networks, broadcast networks and fixed networks; transportation, including rail, public transport, roads and airports; energy systems, including overhead and underground transmission lines, electromagnetic compatibility, wind farms and energy efficiency; technological infrastructure, including electrical systems and facility management; cloud-based services, including software as a service (SaaS), managed services and network security and environmental quality, including air-pollution abatement.

$59M
-
-
2K
1921
Italy
07
SS
Sixth Sense

Analytics Software

At Sixth Sense, we make data speak by themselves by building analytics platforms and digital products.

$49M
-
-
79
2015
Italy
08
MG
Mashfrog Group

Digital Marketing Solutions

Business consulting partner to support customers in every area of digital transformation.

$31M
-
-
349
1999
Italy
09
OW
ObjectWay

Financial Services Software

Objectway Financial Software is a provider of software and services to the financial services industry. The company offers a software platform for banks, asset management companies, brokerage houses, bank outsourcing service providers and insurance companies. It was founded in 1990 and is headquartered in Milan, Italy.

$27M
$12M
3K
531
1990
Italy
10
INAZ
INAZ

Information Technology Software

Developer of workflow automation and payroll management tools. The company develops cloud-based payroll, workflow and business process automation tools for enterprises and industries.

$25M
-
5K
334
1948
Italy
1 - 10 of 237Next

What are the fastest growing companies doing?


83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?


We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.