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How Cognito grew Cognito to $15.1M revenue with a 137 person team in 2025.

Cognito is the global communications agency for finance, technology and the climate transition. We advise organizations, from established leaders to startup challengers, on how to manage reputation, handle threats and build value in competitive and disrupted markets.  This purpose has been at the core of what we do since we started, in the aftermath of the dot-com boom in 2000. With creative content and an understanding of channel complexity, we protect and grow our clients’ businesses through purpose-driven communications​ and stakeholder engagement. Our team of 80+ Cognitians around the world bring together 20 languages from 15 countries. With big agency and in-house expertise, we work across corporate communications, PR, digital marketing, social, branding and creative design. You can find us on the ground in key financial markets - London, Amsterdam, DACH, New York, Singapore, Hong Kong and Sydney. From the start, Cognito has been built on the assumption that finance is different. That’s why since 2000 we've consistently hired people with varied careers as financial journalists, bankers, FS marketing executives, advertising planners and social media strategists. Our clients are varied, and our role can include outsourced marketing support, media relations, branding, social strategy or strategic advice and issues management. Whatever their differing needs, most clients would agree that part of what makes Cognito an effective partner for them is our specialization and our recognition that finance is different. With offices in London, Amsterdam, Düsseldorf, New York, Singapore, Sydney and Hong Kong, we help firms improve their performance and manage their business'​ reputation. We provide planning, marketing, design, PR and social campaigns, together with proprietary software that delivers measurability and intelligence. Sign up to our news, insights and exclusive events here: https://www.cognitomedia.com/news/

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Cognito Revenue

In 2025, Cognito's revenue reached $15.1M. Since its launch in 2000, Cognito has shown consistent revenue growth.

Cognito Revenue GrowthReported revenue / ARR by year$0$4M$8M$12M$16M20002002200420062008201020122014201620182020202220242025$0$15MSource: GetLatka.com
YearMilestone
2025Cognito Hit $15.1m revenue in September 2025
2000Launched with $0 revenue

Cognito Valuation, Funding Rounds

Cognito's most recent disclosed valuation is $45.2M.

Cognito is a bootstrapped E-commerce Fraud Protection Software startup. Founded in 2000, Cognito has grown to $15.1M in revenue without raising any venture capital or outside funding.

As a self-funded E-commerce Fraud Protection Software SaaS company, Cognito has built its business with no outside investment.

Cognito Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120002000 cumulative: $0 • 2000 Founded: $02000 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Cognito Employees & Team Size

Cognito employs approximately 137 people as of 2026.

Cognito has 137 total employees in different roles and functions.

Cognito Team GrowthReported headcount over time03060901201502000200220042006200820102012201420162018202020222024202500137137Source: GetLatka.com
YearMilestone
2025Reached 137 employees (September 2025)

Customers

We do not have customer count information for Cognito yet.

Frequently Asked Questions about Cognito

What is Cognito's revenue?

Cognito generates $15.1M in revenue.

How much funding does Cognito have?

Cognito raised $0.

How many employees does Cognito have?

Cognito has 137 employees.

Where is Cognito headquarters?

Cognito is headquartered in United States.

Compare Cognito to the industry

Cognito operates across multiple industries. Browse revenue, funding, and growth data for Cognito in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Cognito Revenue 2025: $15.1M ARR, $45.2M Valuation