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Developer of an information platform created to improve product management process. The company's platform uses analytics and automation to centralizes data and synchronizes it in all sales channels automatically to optimizes the management for all types of companies regardless of their size, sector or type, enabling brands and retailers to increase their sales by improving their content across multiple interfaces and multiple sales channels.
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In 2024, Sales Layer's revenue reached $11.8M. The company previously reported $6.6M in 2023. Since its launch in 2013, Sales Layer has shown consistent revenue growth.
Sales Layer is a bootstrapped Sales Enablement Software startup. Founded in 2013, Sales Layer has grown to $11.8M in revenue without raising any venture capital or outside funding.
As a self-funded Sales Enablement Software SaaS company, Sales Layer has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|
CEO
Entrepreneur with experience in leading multinational teams, ICT project management, and organizing professional events. I currently run Sales Layer, a B2B startup that helps companies with multichannel sales. For years I have worked as technology consultant for companies and I am currently involved in or have been involved in projects such as Socialancer, Reset Spain, IIDL, iWeekend, Partido de Internet, and Iniciador. Numerous trips to countries around the world have helped me to meet people from a wide range of cultures, allowing me to develop a worldview free from modern prejudices
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Sales Layer serves 200 customers.
Sales Layer employs approximately 96 people as of 2026, up from 95 in 2023. It serves 200 customers that rely on its solutions.
Sales Layer generates an estimated $11.8M in annual revenue.
Sales Layer was founded by Alvaro Verdoy.
The CEO of Sales Layer is Alvaro Verdoy.
Sales Layer is bootstrapped and has not raised outside funding.
Sales Layer has 96 employees.
Sales Layer is headquartered in Valencia, Spain.
Sales Layer operates across multiple industries. Browse revenue, funding, and growth data for Sales Layer in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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2024 Revenue
$11.8M(Est.)
Customers
200
Funding
$0
Avg ACV
$59.2K
Team
96
Founded
2013
| Year | Milestone | Source |
|---|---|---|
| 2024 | Sales Layer Hit $11.8m revenue in October 2024 | Estimated |
| 2023 | Sales Layer Hit $6.6m revenue in December 2023 | Estimated |
| 2021 | Sales Layer Hit $3.7m revenue in April 2021 | |
| 2013 | Launched with $0 revenue |
| Year | Milestone | Source |
|---|---|---|
| 2024 | Reached 96 employees (December 2024) | |
| 2024 | Reached 95 employees (October 2024) | |
| 2023 | Reached 95 employees (December 2023) | |
| 2022 | Reached 84 employees (December 2022) | |
| 2021 | Reached 64 employees (December 2021) | |
| 2021 | Reached 44 employees (April 2021) |
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