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How Incsub CEO James Farmer grew Incsub to $20.8M revenue with a 189 person team in 2025.

Incsub completely changed the face of online education when it launched Edublogs in 2005, the largest education-focused blog network built on WordPress. It then defined and pioneered the premium WordPress plugin, theme and services industry when it launched WPMU DEV, the first membership marketplace for WordPress, Multisite and BuddyPress. Incsub now hosts millions of sites across Edublogs, CampusPress, and WPMU DEV Hosting and continues to provide quality plugins, themes, training, services and A+ rated support. The team at Incsub is committed to building quality products and services for WordPress that make site creation, optimization, security and management simple for everyone. Incsub uses a distributed workforce that allows them to work with the most talented and dedicated staff from around the world. They value inclusion and diversity because it makes them better. Incsub provides equal opportunity employment to all applicants, including minorities, women, and individuals with disabilities.

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Incsub Revenue

In 2025, Incsub's revenue reached $20.8M. Since its launch, Incsub has shown consistent revenue growth.

Incsub Revenue GrowthReported revenue / ARR by year$0$5M$10M$15M$20M$25M2025$21MSource: GetLatka.com
YearMilestone
2025Incsub Hit $20.8m revenue in June 2025

Incsub Valuation, Funding Rounds

Incsub's most recent disclosed valuation is $1.5M.

Incsub is a bootstrapped Application Development Software startup that has reached $20.8M in revenue with no outside investment.

No funding has been reported for Incsub yet.

Incsub Employees & Team Size

Incsub employs approximately 189 people as of 2026.

Incsub has 189 total employees in different roles and functions.

Incsub Team GrowthReported headcount over time040801201602002025189189Source: GetLatka.com
YearMilestone
2025Reached 189 employees (June 2025)

Founder / CEO

James Farmer

James Farmer is listed as Founder / CEO at Incsub.

Q&A

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Customers

We do not have customer count information for Incsub yet.

Frequently Asked Questions about Incsub

What is Incsub's revenue?

Incsub generates $20.8M in revenue.

Who is the CEO of Incsub?

The CEO of Incsub is James Farmer.

How much funding does Incsub have?

Incsub raised $0.

How many employees does Incsub have?

Incsub has 189 employees.

Where is Incsub headquarters?

Incsub is headquartered in Albert Park, Victoria, Australia.

Compare Incsub to the industry

Incsub operates across multiple industries. Browse revenue, funding, and growth data for Incsub in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Incsub Revenue 2025: $20.8M ARR, $1.5M Valuation