Latka logo

Valuation

$15.3M

2024 Revenue

$5.1M

Funding

$0

Team

27

Founded

2008

How Kitces.com CEO Michael Kitces grew Kitces.com to $5.1M revenue with a 27 person team in 2024.

Online educational firm that reconfigures the financial advising function by providing navigational resources, continuing education, research and professional skills training

Last updated

Kitces.com Revenue

In 2024, Kitces.com's revenue reached $5.1M. The company previously reported $5M in 2022. Since its launch in 2008, Kitces.com has shown consistent revenue growth.

Kitces.com Revenue GrowthReported revenue / ARR by year$0$1M$3M$4M$5M$6M200820102012201420162018202020222024$0$5M$5MSource: GetLatka.com
YearMilestone
2024Kitces.com Hit $5.1m revenue in June 2024
2022Kitces.com Hit $5m revenue in October 2022
2008Launched with $0 revenue

Kitces.com Valuation, Funding Rounds

Kitces.com's most recent disclosed valuation is $15.3M.

Kitces.com is a bootstrapped SaaS startup. Founded in 2008, Kitces.com has grown to $5.1M in revenue without raising any venture capital or outside funding.

As a self-funded SaaS company, Kitces.com has built its business with no outside investment.

Kitces.com Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120082008 cumulative: $0 • 2008 Founded: $02008 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Kitces.com Employees & Team Size

Kitces.com employs approximately 27 people as of 2026, up from 26 in 2024.

Kitces.com has 27 total employees in different roles and functions.

Kitces.com Team GrowthReported headcount over time06121824302008201020122014201620182020202220242025002727Source: GetLatka.com
YearMilestone
2025Reached 27 employees (January 2025)
2024Reached 26 employees (July 2024)

Founder / CEO

Michael Kitces

Michael Kitces is listed as Founder / CEO at Kitces.com.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Kitces.com yet.

Frequently Asked Questions about Kitces.com

What is Kitces.com's revenue?

Kitces.com generates $5.1M in revenue.

Who founded Kitces.com?

Kitces.com was founded by Michael Kitces.

Who is the CEO of Kitces.com?

The CEO of Kitces.com is Michael Kitces.

How much funding does Kitces.com have?

Kitces.com raised $0.

How many employees does Kitces.com have?

Kitces.com has 27 employees.

Where is Kitces.com headquarters?

Kitces.com is headquartered in Reston, Virginia, United States.

People Also Viewed

treble.ai logo

treble.ai

Treble.ai is an internet based company.

Resend logo

Resend

Email for developers

LawRank logo

LawRank

SEO company for lawyers specializing in organic SEO, PPC and web design helping clients rank for competitive, high-traffic keywords

Echobox logo

Echobox

Developer of an artificial intelligence platform intended to help online publishers to share content on social media. The company's platform helps news publishers to maximize their reach on social media by detecting viral content and giving suggestions on which articles to share on social networks at specific times, enabling clients to increase sale and save time.

Graft logo

Graft

Graft is a cloud-native platform that empowers everyone in your organization to wield the most advanced AI techniques to unlock the value of text, images, video, audio, and graphs. No machine learning skills required, no team to hire, and no infrastructure to build or maintain.

Spider AF - Digital Ad Fraud Prevention logo

Spider AF - Digital Ad Fraud Prevention

Spider AF is an ad fraud detection tool that detects, blocks, and protects web ads from invalid clicks and conversions. With centralized fraud management and advanced automation, advertisers can easily detect fraudulent activity across published ads. Spider AF provides full digital advertising transparency, allowing advertisers to track ad placement, identify fraudulent behaviors, and analyze clean - fraud free data. With Spider AF, advertisers can view in-depth transparent reports that assist advertisers with making the right ad campaign decisions. Spider AF can stop suspicious users and bots in advance, and protect the advertising content and marketing analysis of any business. Advertisers can easily install Spider AF within a matter of minutes. Just add the Spider AF measurement tag to your website and start analyzing activity. Experience optimal ad performance without the fraud with Spider AF. Visit our website for more details and start preventing ad fraud with our one month free trial!

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Kitces.com Revenue 2024: $5.1M ARR, $15.3M Valuation