Valuation
$95M
2025 Revenue
$31.7M
Funding
$0
Team
288
Founded
2000
How Pureprofile grew Pureprofile to $31.7M revenue with a 288 person team in 2025.
Pureprofile’s vision is to deliver more value from the world’s information. We are a global data and insights organisation providing industry-leading online research solutions to agencies, marketers, researchers and brands & businesses. Our research delivers rich insights into real human behaviour and provides the "Why" behind the "What" through our unique ResTech and SaaS solutions. We build in-depth profiles of consumers via our proprietary and partner panels and give businesses the ability to understand, target, and ultimately engage with their audiences. The Company, founded in 2000 and based in Surry Hills, Australia, now operates in North America, Europe and APAC and has delivered solutions for over 850 clients.
Last updated
Pureprofile Revenue
In 2025, Pureprofile's revenue reached $31.7M. Since its launch in 2000, Pureprofile has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2025 | Pureprofile Hit $31.7m revenue in December 2025 |
| 2000 | Launched with $0 revenue |
Pureprofile Valuation, Funding Rounds
Pureprofile's most recent disclosed valuation is $95M.
Pureprofile is a bootstrapped Survey Software startup. Founded in 2000, Pureprofile has grown to $31.7M in revenue without raising any venture capital or outside funding.
As a self-funded Survey Software SaaS company, Pureprofile has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
Pureprofile Employees & Team Size
Pureprofile employs approximately 288 people as of 2026.
Pureprofile has 288 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 288 employees (December 2025) |
Customers
We do not have customer count information for Pureprofile yet.
Frequently Asked Questions about Pureprofile
What is Pureprofile's revenue?
Pureprofile generates $31.7M in revenue.
How much funding does Pureprofile have?
Pureprofile raised $0.
How many employees does Pureprofile have?
Pureprofile has 288 employees.
Where is Pureprofile headquarters?
Pureprofile is headquartered in Surry Hills, New South Wales, Australia.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .
