Palo Alto, California, United States
Owner.com is a vertical software-as-a-service platform serving independent restaurants in the United States. The company was founded in 2018 under the name Placepull and rebranded to Owner.com in 2021. It targets a total addressable market of approximately 300,000 independent, or mom-and-pop, restaurants. The company reached roughly $3 million in annual recurring revenue in 2022 and grew to approximately $20 million ARR by early 2024, a period during which it achieved 150 percent growth. By 2025, Owner.com reported $81 million ARR, up from $34 million at the end of 2024, and closed a $120 million Series C round in May 2025 co-led by Meritech Capital and Headline at a $1 billion valuation. Much of the growth was driven by a disciplined go-to-market rebuild led by Chief Revenue Officer Kyle Norton, who joined in June 2022. Norton tightened the ideal customer profile, overhauled outbound data infrastructure, and combined the sales and onboarding functions, reducing early churn from roughly 30 percent in the first 90 days post-close and improving BDR call-to-decision-maker contact rates from 3 percent to 16 percent over two years.
- Revenue
- $81M
- Year founded
- 2018
- Funding
- $172M
- Team size
- 233
- Growth
- 305%