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Valuation

$3M

2025 Revenue

$990K

Funding

$0

Team

9

Founded

2013

How Natural Apptitude grew Natural Apptitude to $990K revenue with a 9 person team in 2025.

Natural Apptitude has been empowering people to collect better ecological data for over 10 years. We are providers of the official UKHab & BNG Platform via our Coreo platform, which also includes ready-to-use protected species templates and the ability to create your own surveys from the ground up. We are experts in the field of citizen science and our easy-to-use, bespoke apps are used by a wide range of organisations such as the RSPB, Butterfly Conservation, Wildlife Trusts and the Mammal Society. Visit https://www.natural-apptitude.co.uk to learn more about how apps can revolutionise the data you collect.

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Natural Apptitude Revenue

In 2025, Natural Apptitude's revenue reached $990K. Since its launch in 2013, Natural Apptitude has shown consistent revenue growth.

Natural Apptitude Revenue GrowthReported revenue / ARR by year$0$250K$500K$750K$1M$1M2013201520172019202120232025$0$990KSource: GetLatka.com
YearMilestone
2025Natural Apptitude Hit $990k revenue in December 2025
2013Launched with $0 revenue

Natural Apptitude Valuation, Funding Rounds

Natural Apptitude's most recent disclosed valuation is $3M.

Natural Apptitude is a bootstrapped Survey Software startup. Founded in 2013, Natural Apptitude has grown to $990K in revenue without raising any venture capital or outside funding.

As a self-funded Survey Software SaaS company, Natural Apptitude has built its business with no outside investment.

Natural Apptitude Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120132013 cumulative: $0 • 2013 Founded: $02013 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Natural Apptitude Employees & Team Size

Natural Apptitude employs approximately 9 people as of 2026.

Natural Apptitude has 9 total employees in different roles and functions.

Natural Apptitude Team GrowthReported headcount over time024681020132015201720192021202320250099Source: GetLatka.com
YearMilestone
2025Reached 9 employees (December 2025)

Customers

We do not have customer count information for Natural Apptitude yet.

Frequently Asked Questions about Natural Apptitude

What is Natural Apptitude's revenue?

Natural Apptitude generates $990K in revenue.

How much funding does Natural Apptitude have?

Natural Apptitude raised $0.

How many employees does Natural Apptitude have?

Natural Apptitude has 9 employees.

Where is Natural Apptitude headquarters?

Natural Apptitude is headquartered in Bristol, England, United Kingdom.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Natural Apptitude Revenue 2025: $990K ARR, $3M Valuation