Rock Content  logo
Founded 2013

Rock Content

2020 Revenue

$24.0M

YOY

84.62%

Funding

$4.0M

How Rock Content hit $24.0M in Revenue with 2K Customers in 2020.

About Rock Content

A maior empresa de Marketing de Conteúdo da América Latina. Software de gestão de conteúdo, estratégias focadas no sucesso do cliente e resultados reais.|Leading content marketing platform...

Monthly Revenue

$2.0M

+ $916.7K (84.62%)
Total Expenses

$2.0M

=
Net Income

$0.0

Ebidta Margin

0.00%

+
YOY Growth

84.62%

=
Rule of 40

85


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Rock Content CEO Diego Gomez|Gomes on 12/01/2020

Watch the podcast


Headquarters

330 Rua Paraíba 0 Minas GeraisUnited States
$Funding$Revenue

Rock Content Revenue

In 2020, Rock Content revenue run rate hit $24.0M in revenue.

333.00%▲85.00%▲$3.0M$13.0M$24.0M

Rock Content Valuation and Funding History

Rock Content has raised a total of $4.0M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
04/26/2016Series A$3.3M
01/15/2013Seed Round$650.0K
07/14/2012Angel Round$75.0K

Customers

Rock Content has 2K customers.

Lifetime Months

42

×
Monthly ARPU

$167.0

=
Lifetime Dollars

$7.1K


Acquisition Cost

$12.0K

Average Annual Price

$2.0K

$0$2.0K72 month payback period0246810121416182022242628303234363840424446485052545658606264666870727476

Churn

Rock Content has an annual churn rate of 6.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-6.00%

Annual Dollar Expansion

30.00%

Net Revenue Retention

124.00%

Team

Employees

Rock Content has 400 employees. They have 6 sales reps that carry a quota, an engineering team of 1 and a marketing team of 1.

201820192020-88.00%▼-43.00%▼
DistributionQty

Total Team Size

400

Engineers

1 (0%)

Sales

6 (2%)

Marketing

1 (0%)

CEO/Founder

Diego Gomez|Gomes

Diego Gomes is Chairman, Chief Executive Officer and Founder of Rock Content a SaaS Blogger/Researcher/Evangelist. Rock is the among the fastest-growing SaaS companies and a global leader in Content Marketing Solutions. Diego is also an Endeavor entrepreneur, Angel Investor and in his spare time he blogs at http://saasholic.com|Diego Gomes is Chairman, Chief Executive Officer and Founder of Rock Content a SaaS Blogger/Researcher/Evangelist. Rock is the among the fastest-growing SaaS companies and a global leader in Content Marketing Solutions. Diego is also an Endeavor entrepreneur, Angel Investor and in his spare time he blogs at http://saasholic.com ;)


CEO Q&A

What's your age?

-

Favorite online tool?

-

Favorite book?

-

Favorite CEO?

-

Advice for 20 year old self

-


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Frequently Asked Questions about Rock Content

When was Rock Content founded?

Rock Content was founded in 2013.


Who is the CEO of Rock Content ?

The CEO of Rock Content is Diego Gomez|Gomes


How many employees does Rock Content have?

Rock Content has 400 employees.

How much revenue does Rock Content generate?

Rock Content generates $24.0M in revenue.


How much funding does Rock Content have?

Rock Content has raised $4.0M.


Where is Rock Content headquarters?

Rock Content is headquartered at 330 Rua Paraíba 0 Minas GeraisUnited States

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