How simpleERB grew simpleERB to $440K revenue with a 4 person team in 2025.

simpleERB is a restaurant diary & booking management system created to assist in simplifying; table management and online booking, eliminating no-shows and improving cash flow. In 2022, we helped restaurants process over 1.7 million bookings. We offer a cloud-based system, which allows users to access their diary on any device with an internet browser. There are no added costs for hardware, installation or continuous updates. The system is self-managed to allow users to make changes immediately to the restaurant diary and offers access to comprehensive customer and booking data reports. simpleERB allows restaurants to efficiently manage and take bookings online via a widget or through social pages. We are a great first step for businesses looking to progress from phone bookings, online booking forms or a traditional paper diary to an electronic booking system. The system can help maximise booking capacity, avoid overbooking and build a GDPR-compliant CRM. Our monthly plan subscriptions are competitively priced with no lock-in. Change plans depending on cover usage needs and pause/restart anytime if you are a seasonal business. We can help to eliminate no-shows and last-minute cancellations with our reminder notifications and payment integration feature. The payment rule setup offers complex, yet flexible capability to suit a restaurant's individual requirements. We also offer a feature to set up specialised booking options that can be used for ticketed events or fixed price menus with the facility to take payment or card for a specified booking option. We pride ourselves in providing a friendly UK-based support team available by phone, email or remote access to assist with any queries.

Last updated Sep 18, 2025