Valuation
$28.4M
2025 Revenue
$9.5M
Funding
$0
Team
86
Founded
2007
How Smarter Ecommerce (smec) grew Smarter Ecommerce (smec) to $9.5M revenue with a 86 person team in 2025.
Smarter Ecommerce (smec) is a leading PPC software provider and performance marketing agency that helps ecommerce brands achieve better business outcomes through AI-driven optimization of Google Ads and Microsoft Advertising. The smec platform connects to and activates first-party business data - including profit margins, customer lifetime value (CLV), and other key business metrics - to optimize PPC campaigns toward strategic goals like profitability, AOV growth, and efficient revenue scaling. Predictive AI adjusts Target ROAS and allocates budgets across campaigns to improve performance, with detailed insights providing transparency. By automating routine PPC tasks, smec enables teams to focus on strategy rather than manual execution. Beyond technology, smec delivers full-service agency support across Google, Microsoft, Meta, and programmatic channels, including full-funnel strategy, data engineering, and analytics. Founded in 2007, smec is a Google Premier Partner and three-time Microsoft Retail Partner of the Year, managing over €500M in ad spend and driving €5B+ in annual ecommerce revenue for over 350 global clients in the retail sector, including prominent brands such as THG, Snipes, REWE, and Intersport.
Last updated
Smarter Ecommerce (smec) Revenue
In 2025, Smarter Ecommerce (smec)'s revenue reached $9.5M. Since its launch in 2007, Smarter Ecommerce (smec) has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2025 | Smarter Ecommerce (smec) Hit $9.5m revenue in December 2025 |
| 2007 | Launched with $0 revenue |
Smarter Ecommerce (smec) Valuation, Funding Rounds
Smarter Ecommerce (smec)'s most recent disclosed valuation is $28.4M.
Smarter Ecommerce (smec) is a bootstrapped Retail Intelligence Software startup. Founded in 2007, Smarter Ecommerce (smec) has grown to $9.5M in revenue without raising any venture capital or outside funding.
As a self-funded Retail Intelligence Software SaaS company, Smarter Ecommerce (smec) has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
Smarter Ecommerce (smec) Employees & Team Size
Smarter Ecommerce (smec) employs approximately 86 people as of 2026.
Smarter Ecommerce (smec) has 86 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 86 employees (December 2025) |
Customers
We do not have customer count information for Smarter Ecommerce (smec) yet.
Frequently Asked Questions about Smarter Ecommerce (smec)
What is Smarter Ecommerce (smec)'s revenue?
Smarter Ecommerce (smec) generates $9.5M in revenue.
How much funding does Smarter Ecommerce (smec) have?
Smarter Ecommerce (smec) raised $0.
How many employees does Smarter Ecommerce (smec) have?
Smarter Ecommerce (smec) has 86 employees.
Where is Smarter Ecommerce (smec) headquarters?
Smarter Ecommerce (smec) is headquartered in Linz, Austria.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .