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How Substly CEO Ola Stål grew Substly to $990K revenue with a 9 person team in 2025.

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Substly Revenue

In 2025, Substly's revenue reached $990K. Since its launch in 2018, Substly has shown consistent revenue growth.

Substly Revenue GrowthReported revenue / ARR by year$0$250K$500K$750K$1M$1M20182019202020212022202320242025$0$990KSource: GetLatka.com
YearMilestone
2025Substly Hit $990k revenue in July 2025
2018Launched with $0 revenue

Substly Valuation, Funding Rounds

Substly's most recent disclosed valuation is $3M.

Substly is a bootstrapped Digital Adoption Platforms startup. Founded in 2018, Substly has grown to $990K in revenue without raising any venture capital or outside funding.

As a self-funded Digital Adoption Platforms SaaS company, Substly has built its business with no outside investment.

Substly Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120182018 cumulative: $0 • 2018 Founded: $02018 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Substly Employees & Team Size

Substly employs approximately 9 people as of 2026.

Substly has 9 total employees in different roles and functions.

Substly Team GrowthReported headcount over time0246810201820192020202120222023202420250099Source: GetLatka.com
YearMilestone
2025Reached 9 employees (July 2025)

Founder / CEO

Ola Stål

Ola Stål is listed as Founder / CEO at Substly.

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Customers

We do not have customer count information for Substly yet.

Frequently Asked Questions about Substly

What is Substly's revenue?

Substly generates $990K in revenue.

Who is the CEO of Substly?

The CEO of Substly is Ola Stål.

How much funding does Substly have?

Substly raised $0.

How many employees does Substly have?

Substly has 9 employees.

Where is Substly headquarters?

Substly is headquartered in Göteborg, Västra Götaland, Sweden.

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Compare Substly to the industry

Substly operates across multiple industries. Browse revenue, funding, and growth data for Substly in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .