Vendasta logo
Founded 2008

Vendasta

2020 Revenue

$42.6M

YOY

23.48%

Funding

$48.0M

How Vendasta hit $42.6M in Revenue with 1K Customers in 2020.

About Vendasta

End-to-end white-label B2B platform, used by agencies and media companies who sell to local business. Includes a marketplace of resellable products, an AI-powered sales & marketing platform, and access to fully managed, white-label marketing services.

Monthly Revenue

$3.6M

+ $675.0K (23.48%)
Total Expenses

$3.6M

=
Net Income

$0.0

Ebidta Margin

0.00%

+
YOY Growth

23.48%

=
Rule of 40

23


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Vendasta CEO Brendan King on 12/01/2020

Watch the podcast


Headquarters

220 3 Avenue South SaskatoonSaskatchewanCanada
$Funding$Revenue

Vendasta Revenue

In 2020, Vendasta revenue run rate hit $42.6M in revenue.

17.00%▲23.00%▲23.00%▲$24.0M$28.1M$34.5M$42.6M

Vendasta Valuation and Funding History

Vendasta has raised a total of $48.0M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
12/01/2019$40.0M
06/01/2013$8.0M

Customers

Vendasta has 1K customers.

Lifetime Months

4K

×
Monthly ARPU

$1.8K

=
Lifetime Dollars

$7.3M


Acquisition Cost

$14.0K

Average Annual Price

$21.8K

$0$21.8K8 month payback period024681012

Churn

Vendasta has an annual churn rate of 0.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-0.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

100.00%

Team

Employees

Vendasta has 445 employees. They have 56 sales reps that carry a quota, an engineering team of 119 and a marketing team of 91.

201720182019202011.00%▲14.00%▲27.00%▲
DistributionQty

Total Team Size

445

Engineers

119 (27%)

Sales

56 (13%)

Marketing

91 (20%)

CEO/Founder

Brendan King

Brendan King captivates sales, marketing, and software professionals with his humour, intensity, and imaginative thinking. He is the co-founder, CEO and innovative force behind Vendasta. King is passionate about upholding Vendasta’s core values of drive, innovation, respect, and agility while leading the company down a path of innovation.


CEO Q&A

What's your age?

52

Favorite online tool?

Google Data Studio

Favorite book?

Powerful by netflix employee

Favorite CEO?

Tobias Lukey

Advice for 20 year old self

you're not invicible


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Vendasta Board of Directors

NamePosition
Amy RaeBoard Member
David LittleBoard Observer
Saif HashmiBoard Observer

Vendasta Executives

NamePosition
George LeithChief Customer Officer EVP Sales
Brendan KingChief Executive Officer
Richard CheungChief Financial Officer
Dale HopkinsChief Technology Officer
Jeff TomlinCo-Founder, Chief Marketing Officer

Vendasta Employees

NamePosition
Kyle AfsethAgency Growth Specialist
Jason ChabotBusiness Development Representative
Daniel ChagnonBusiness Development Representative
Blair AntonBusiness Development Representative
Ches HagenCo-Founder
Allan WolinskiCo-Founder, VP Partner Integrartion
Gib OlanderEVP Product
Landon McTavishEnterprise Partner Development Manager
Halsten RustManager of Strategic Partnerships
Austin AicheleMarketing Services Team Lead
Abinesh ManoharanOverseas Manager
Jayme NovakoskiPartner Success Manager
Angelo BatistaPequeno empres rio
Ashlea CranePremium Success Specialist
Teja EdaraProduct Manager
Anant UralaProduct Manager
Sophie KokottProduct Marketing Manager
Josh SinghSales Development Representative
Karmela KondraSales Development Representative
Jeff DavisSenior Account Executive
Ryan LaForgeSoftware Developer
Shawn VendastaSoftware Developer
Taylor MillsSoftware Developer

Frequently Asked Questions about Vendasta

When was Vendasta founded?

Vendasta was founded in 2008.


Who is the CEO of Vendasta?

The CEO of Vendasta is Brendan King


How many employees does Vendasta have?

Vendasta has 445 employees.

How much revenue does Vendasta generate?

Vendasta generates $42.6M in revenue.


How much funding does Vendasta have?

Vendasta has raised $48.0M.


Where is Vendasta headquarters?

Vendasta is headquartered at 220 3 Avenue South SaskatoonSaskatchewanCanada

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