Vendastarevenue, valuation & funding
Salesforce AppExchange AppsSaskatoon, Saskatchewan, CanadaFounded 2008
Vendasta is a Canadian-based software company that provides a platform for digital agencies and businesses to manage and scale their digital marketing offerings.
Vendasta revenue
Vendasta has not published its revenue. GetLatka estimates it at about $92.9M a year (October 2024).
All 4 revenue readings, with sources
| As of | Revenue | Source |
|---|---|---|
| Jul 2019 | $34.5M | – |
| May 2021 | $50M | – |
| Dec 2023 | $65.3MEST. | GetLatka estimate |
| Oct 2024 | $92.9MEST. | GetLatka estimate |
– source not recorded
Vendasta valuation
Vendasta is privately held, so there is no Vendasta stock to buy. Investors valued it at $800M in its May 2021 Series D.
Valuation history$800M Series D 2021$160M Series C 2019
Vendasta funding rounds & investors
Vendasta has raised $175.2M across six rounds since 2008. The latest was a $120M Series D in May 2021.
| Date | Round | Raised | Valuation |
|---|---|---|---|
| May 2021 | Series D | $120M | $800M |
| Jul 2019 | Series C | $40M | $160M |
| Nov 2018 | Grant | $3.3M | – |
| May 2016 | Debt Financing | $3.1M | – |
| Mar 2013 | Series B | $6.5M | – |
| Aug 2008 | Series A | $2.3M | – |
| Total raised | $175.2M |
Vendasta competitors
Vendasta competes most directly with Yext, Birdeye, Reputation, BrightLocal and 1 other.
| Company | Revenue | Funding | Employees | Customers | Founded |
|---|---|---|---|---|---|
 Yext | $446.6M | $117.9M | 1,300 | 2.9K | 2006 |
 Birdeye | $100M | $93M | 1,000 | 80K | 2012 |
 Reputation | $93M | $325.3M | 500 | – | 2006 |
| Vendasta | $92.9M | $175.2M | 711 | 1.1K | 2008 |
 BrightLocal | $15M | – | 168 | 3.5K | 2009 |
 DashClicks | $5.6M | – | 48 | – | 2018 |
Vendasta founders & employees
Jeff Tomlin and Allan Wolinski founded Vendasta in 2008. Vendasta had 711 employees (December 2024, LinkedIn), up from 659 a year earlier.
- Jeff TomlinCo-Founder, Chief Marketing Officer
- Allan WolinskiCo-Founder, VP Partner Integrartion
- Brendan KingChief Executive Officer
- Dale HopkinsChief Technology Officer
BoardLisa Reeves, Paul Lee, Hai Tran-Viet, Chris Nicola, Paul Hollands, Amy Rae
InvestorsRobert Simon
Also at VendastaDavid Little, Karmela Kondra, Saif Hashmi
All 12 headcount readings, with sources
| As of | Employees | Source |
|---|---|---|
| Dec 2024 | 711 | |
| Oct 2024 | 708 | |
| Dec 2023 | 659 | |
| Sep 2023 | 659 | – |
| Jul 2023 | 603 | – |
| 2023 | 610 | – |
| Dec 2022 | 629 | |
| 2022 | 605 | – |
| Dec 2021 | 606 | |
| Aug 2021 | 558 | – |
| May 2021 | 525 | – |
| Jul 2019 | 317 | – |
Vendasta FAQ
What is Vendasta's revenue?
GetLatka estimates Vendasta's revenue at about $92.9M a year (October 2024). The company hasn't published its own figure.
What is Vendasta's valuation?
Investors valued Vendasta at $800M in its May 2021 Series D.
How much funding has Vendasta raised?
Vendasta has raised $175.2M across six funding rounds. The latest was a $120M Series D in May 2021.
Is Vendasta publicly traded?
No. Vendasta is a private company, so its shares aren't traded on a stock exchange.
How many employees does Vendasta have?
Vendasta had 711 employees in December 2024, according to LinkedIn.
Who founded Vendasta?
Jeff Tomlin and Allan Wolinski founded Vendasta in 2008.
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How this page is sourced
5 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice.
Updated Sep 2, 2026Data disclaimerReport a correctionClaim this profileRun Vendasta? Join the podcast