Valuation
$2M
2025 Revenue
$660K
Funding
$0
Team
6
Founded
2013
How woolloo grew woolloo to $660K revenue with a 6 person team in 2025.
woolloo is the retail execution platform trusted by Australia’s most respected brands to get an unparalleled view of their people, products and promotions. Reshaping how forward-thinking consumer goods companies win at the shelf, woolloo best practice workflows empower fields teams, sales leaders, marketing leaders and store champions, in one elegant solution. With knowledge and insight gained from streamlining store visits for large field teams, woolloo developed Virtual REP – a revolutionary new mobile app that helps brands reach more stores, cost effectively at scale. Directly engaging store managers and store champions, Virtual REP becomes a seamless extension of the field team so brands can reach the retailers other reps can’t. In today’s world, speed at scale is the new competitive advantage. Transform retail execution in minutes, not months at a fraction of the cost with woolloo. Simply Elegant Retail Executions.
Last updated
woolloo Revenue
In 2025, woolloo's revenue reached $660K. Since its launch in 2013, woolloo has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2025 | woolloo Hit $660k revenue in December 2025 |
| 2013 | Launched with $0 revenue |
woolloo Valuation, Funding Rounds
woolloo's most recent disclosed valuation is $2M.
woolloo is a bootstrapped Retail Execution Software startup. Founded in 2013, woolloo has grown to $660K in revenue without raising any venture capital or outside funding.
As a self-funded Retail Execution Software SaaS company, woolloo has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
woolloo Employees & Team Size
woolloo employs approximately 6 people as of 2026.
woolloo has 6 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 6 employees (December 2025) |
Customers
We do not have customer count information for woolloo yet.
Frequently Asked Questions about woolloo
What is woolloo's revenue?
woolloo generates $660K in revenue.
How much funding does woolloo have?
woolloo raised $0.
How many employees does woolloo have?
woolloo has 6 employees.
Where is woolloo headquarters?
woolloo is headquartered in Sydney, NSW, Australia.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .