EventUp Planner
Valuation
$1.7M
2025 Revenue
$550K
Funding
$0
Team
5
Founded
2004
How EventUp Planner CEO Todd Heintz grew EventUp Planner to $550K revenue with a 5 person team in 2025.
EventUp Planner (formerly Attendease) is the ultimate event management solution for planners. From in-person to hybrid and virtual, our platform covers every aspect of your event's lifestyle. Promote seamlessly with our website builder, email marketing, and attendee registration. Take control of event details, from speakers and exhibitors to scheduling and ticketing. Empowering everyone to create and manage events effortlessly, EventUp Planner streamlines the process, ensuring success in minutes. A modern, feature-rich event management software that enables the management of an entire range of events of all types and sizes. Finally, consolidate around one event automation solution for all your events. EventUp Planner is a great fit for event professionals, marketers with a portfolio of events, corporate event teams looking for time and resource optimization, and enterprises with multiple business units and decentralized event teams. For more information, visit www.eventupplanner.com.
Last updated
EventUp Planner Revenue
In 2025, EventUp Planner's revenue reached $550K. Since its launch in 2004, EventUp Planner has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2025 | EventUp Planner Hit $550k revenue in July 2025 |
| 2004 | Launched with $0 revenue |
EventUp Planner Valuation, Funding Rounds
EventUp Planner's most recent disclosed valuation is $1.7M.
EventUp Planner is a bootstrapped Other Vertical Industry Software startup. Founded in 2004, EventUp Planner has grown to $550K in revenue without raising any venture capital or outside funding.
As a self-funded Other Vertical Industry Software SaaS company, EventUp Planner has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
EventUp Planner Employees & Team Size
EventUp Planner employs approximately 5 people as of 2026.
EventUp Planner has 5 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 5 employees (July 2025) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for EventUp Planner yet.
Frequently Asked Questions about EventUp Planner
What is EventUp Planner's revenue?
EventUp Planner generates $550K in revenue.
Who is the CEO of EventUp Planner?
The CEO of EventUp Planner is Todd Heintz.
How much funding does EventUp Planner have?
EventUp Planner raised $0.
How many employees does EventUp Planner have?
EventUp Planner has 5 employees.
Where is EventUp Planner headquarters?
EventUp Planner is headquartered in Concord, Massachusetts, United States.
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Compare EventUp Planner to the industry
EventUp Planner operates across multiple industries. Browse revenue, funding, and growth data for EventUp Planner in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .