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How Guusto grew Guusto to $6.6M revenue with a 60 person team in 2025.

We help HR leaders build recognition programs that impact frontline retention. #1 Highest Rated on G2 and Capterra with 4000+ 5-star reviews! Not another points program! Start in minutes, not months, with a free single user account that can send rewards to anyone (employees, contractors, seasonal workers, volunteers). Flexible delivery to reach frontline workers through web, mobile app, TV displays and print options that require no technology to redeem. 5X the impact of your budget - only pay for people who can give recognition, there are no markups, unclaimed gifts are credited back, and 1 day of clean water is donated with every gift sent. Build a culture that frontline workers love! Check out >>> www.guusto.com GUUSTO LAND ACKNOWLEDGEMENT Guusto acknowledges that we were founded and many members of our team continue to work on the unceded territories of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and Sel̓íl̓witulh (Tsleil-Waututh) Nations in what is now called Vancouver. Guusto is also a remote-first company and we recognize that we operate and work on unceded and traditional territories of many different nations in the colonized land of what is now called Canada.

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Guusto Revenue

In 2025, Guusto's revenue reached $6.6M. Since its launch in 2013, Guusto has shown consistent revenue growth.

Guusto Revenue GrowthReported revenue / ARR by year$0$2M$3M$5M$6M$8M2013201520172019202120232025$0$7MSource: GetLatka.com
YearMilestone
2025Guusto Hit $6.6m revenue in September 2025
2013Launched with $0 revenue

Guusto Valuation, Funding Rounds

Guusto's most recent disclosed valuation is $19.8M.

Guusto is a bootstrapped Employee Recognition Software startup. Founded in 2013, Guusto has grown to $6.6M in revenue without raising any venture capital or outside funding.

As a self-funded Employee Recognition Software SaaS company, Guusto has built its business with no outside investment.

Guusto Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120132013 cumulative: $0 • 2013 Founded: $02013 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Guusto Employees & Team Size

Guusto employs approximately 60 people as of 2026.

Guusto has 60 total employees in different roles and functions.

Guusto Team GrowthReported headcount over time015304560752013201520172019202120232025006060Source: GetLatka.com
YearMilestone
2025Reached 60 employees (September 2025)

Customers

We do not have customer count information for Guusto yet.

Frequently Asked Questions about Guusto

What is Guusto's revenue?

Guusto generates $6.6M in revenue.

How much funding does Guusto have?

Guusto raised $0.

How many employees does Guusto have?

Guusto has 60 employees.

Where is Guusto headquarters?

Guusto is headquartered in Vancouver, British Columbia, Canada.

Compare Guusto to the industry

Guusto operates across multiple industries. Browse revenue, funding, and growth data for Guusto in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .

Guusto Revenue 2025: $6.6M ARR, $19.8M Valuation