Latka logo

Valuation

$1B

2025 Revenue

$1.1B

Funding

$130M

Team

12.1K

Founded

2011

How Hotmart CEO João Pedro Resende grew to $1.1B revenue with a 12096 person team in 2025.

Hotmart is a digital product distribution platform that allows users to sell and deliver digital products such as online courses, ebooks, and videos. It provides complete solutions for online businesses, including tools for building, monetizing, and managing content.

Last updated

Hotmart Revenue

In 2025, Hotmart's revenue reached $1.1B. The company previously reported $414.3M in 2023. Since its launch in 2011, Hotmart has shown consistent revenue growth.

Hotmart Revenue GrowthReported revenue / ARR over time$0$250M$500M$750M$1B$1B20112013201520172019202120232025$0$414M$1BSource: GetLatka.com
YearMilestoneQuote
2025Hotmart Hit $1.1b revenue in October 2025
2023Hotmart Hit $414.3m revenue in December 2023
2022Hotmart Hit $168m revenue in December 2022
2011Launched with $0 revenue

Hotmart Valuation, Funding Rounds

Hotmart reached a $1B valuation in 2021, set during its Series C round.

Hotmart has raised $130M in total funding across 1 round, most recently a $130M Series C round in 2021.

Hotmart Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$250M$500M$750M$1B$1B2011201320152017201920212011 cumulative: $0 • 2011 Founded: $02021 cumulative: $130M • 2011 Founded: $0 • 2021 Series C: $130M @ $1B valuation$130M2011 Founded: $0 valuation2021 Series C: $1B valuation$1BSource: GetLatka.com
YearRoundAmountValuation% SoldQuote
2021Series C$130M$1B13%

Founder / CEO

João Pedro Resende

João Pedro Resende is listed as Founder / CEO at Hotmart.

Q&A

QuestionAnswer
What's your age?-
Favorite online tool?-
Favorite book?-
Favorite CEO?-
Advice for 20 year old self-

Customers

We do not have customer count information for Hotmart yet.

Hotmart Employees & Team Size

Hotmart employs approximately 12.1K people as of 2026.

Hotmart Team GrowthReported headcount over time03,0006,0009,00012,00015,000201120132015201720192021202320250012,09612,096Source: GetLatka.com
YearMilestone
2025Reached 12.1K employees (November 2025)

Frequently Asked Questions about Hotmart

What is Hotmart's revenue?

Hotmart generates $1.1B in revenue.

Who founded Hotmart?

Hotmart was founded by João Pedro Resende.

Who is the CEO of Hotmart?

The CEO of Hotmart is João Pedro Resende.

How much funding does Hotmart have?

Hotmart raised $130M.

How many employees does Hotmart have?

Hotmart has 12.1K employees.

Where is Hotmart headquarters?

Hotmart is headquartered in Amsterdam, Netherlands.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

Claim this profile
Hotmart Revenue 2025: $1.1B ARR, $1B Valuation