logo
logo
Curve
As of Jan 2020, these 223 SaaS companies are the largest in the Digital Marketing Solutions space.

The Top Digital Marketing Solutions SaaS Companies

This list tracks the largest private B2B Digital Marketing Solutions SaaS companies by revenue. In total, this list features 223 companies with combined revenues of $2.1B.

These companies have raised a total of $2.6B. Together, these Digital Marketing Solutions saas companies serve 487M customers and employ over 20K on their teams.

Divider

Highlights

02
DV
DoubleVerify

Digital Marketing Solutions

DoubleVerify is a provider of online media verification services for agencies, marketers, publishers and advertisement networks. The company offers audit and verification of online advertising transactions. It was founded in 2008 and is headquartered in New York, New York.

$244M
$550M
1K
646
2008
United States
03
M
Maestro

Digital Marketing Solutions

Maestro is a technology and design company that builds beautiful branding & marketing, learning, software, and media that moves your business forward. Let's make a bolder, better you..Maestro provides a white label platform for enterprise live streamers to own, engage, and monetize their audiences.

$226M
$21M
-
269
2007
United States
04
DMAI
DMA-Institute

Digital Marketing Solutions

Provider of digital media services designed to optimize and improve digital campaign value and efficiency. The company offers integrated online reporting, effect analytics, KPIs (key performance indicators), pre-bidding solutions, commercial data and insight products, and various metrics for agency's foundation of loyal accounts, streamlined operational processes, and improved monetization.

$136M
-
-
3K
1977
United States
05
MUBI
MUBI

Digital Marketing Solutions

Provider of online movie streaming services intended to offer audiences to watch cinemas. The company's online movie streaming services help audiences to watch movies anytime, anywhere, enabling audiences to discover and discuss films.

$134M
$10M
8M
3K
2007
United Kingdom
06
I
Iterable

Digital Marketing Solutions

Optimize and measure every customer interaction

$100M
$342M
-
641
2013
United States
07
G
Gameforge

Digital Marketing Solutions

Provider of multiplayer online games. The company provides client-based multiplayer online games and browser-based games.

$82M
-
450M
275
2002
Germany
08
M
Marketo

Digital Marketing Solutions

Developer of marketing engagement and automation platforms intended to help marketers master the art and science of digital marketing. The company's engagement platform provides the ability to create, manage, and execute personalized engagement at scale across every touchpoint: email, web, mobile and more using a host of specialized applications to automate campaigns, target with personalized ads, create account-based marketing, communicate via email and social media and generate analytics, enabling organizations to drive co-ordinated sales and engagement at scale from a single platform. It seeks to acquire other companies whose businesses can be integrated into its existing operations.

$66M
$108M
-
785
2006
United States
09
ANG
AN Global

Digital Marketing Solutions

Provider of information technology services. The company provides custom information technology products, system integration, computer programming and services.

$64M
-
-
765
1999
United States
10
I
Insider

Digital Marketing Solutions

Insider is a Growth Management Platform (GMP) helps digital marketers drive growth across the funnel, from Acquisition to Activation, Retention, and Revenue. They leveraging real-time predictive segmentation powered by deep Artificial Intelligence and Machine Learning capabilities, GMP empowers marketers to deliver personalized journeys across the web, mobile web, mobile apps, and ad channels. Built on a unified data layer, GMP is easy to implement and simple to use, avoiding the need for complex integrations and dependency on IT teams. Insider simplifies the life of digital marketers and helps them drive growth for their brands, with zero marketing waste. The company combines personalization, data and decision-making engines into one platform to help you orchestrate consistent brand experiences across channels and bridge the gap between online and offline. The AI and ML-powered engine are tailored to solve marketing problems optimizing Return on Ad Spend (ROAS), driving conversions and improving product discovery and generating insights that can turbocharge your personalization program. Insider is a technology company with offices in London, Singapore, Tokyo, Dubai, Moscow, Warsaw, Kuala Lumpur, Jakarta, Istanbul, Kiev, Sydney, Seoul, Ho Chi Minh City, Bangkok, Hong Kong, and Taipei. Insider was listed as one of the 100 Hottest Startups by WIRED Magazine and won Red Herring Top 100 Europe in 2017. Cb has recently ranked Insider’s co-founder and CEO Hande Cilingir as one of the top three women CEOs outside of the US.

$61M
$167M
1K
929
2012
Turkey
1 - 10 of 207Next

What are the fastest growing companies doing?


83 of the fastest growing companies that also have the most revenue have a clear expansion revenue strategy. On average, sales reps are selling plans where starting contract value is $4,606.

Those same companies employ 1,678 sales reps that carry a quota. The most common compensation plan used by these companies is a 1:5 ratio of sales rep on target earnings (OTE) to quota. Meaning if a rep can earn $200k in base and commissions, quota target for that year is set at 5x, or $1m in new ARR closed.

If you’re going to build a high growth SaaS company, you need to figure out how to scale with quota carrying sales reps.

Which CEO’s are the most efficient capital allocators?


We can measure this a variety of ways. Which company has the most revenue per employee? What about dollars in revenue compared to dollars raised? What about time, which founder went from $0 to $10m the fastest?

Looking deeper at dollars in revenue compared to dollars raised, bootstrappers take the cake because they self fund (denominator zero). When we look at companies that have raised at least $1m, Actito is the clear winner generating $21m in revenue, growing 100% yoy, on just 1m raised ($.05 dollars raised for every $1 of revenue).

Omnisend comes in a close second with $.08 dollars raised for every dollar of revenue. Doing $19m as of December 2020. Proposify gets honorable mention with $0.46 dollars raised (3.25m) for every dollar of revenue ($7m).

The worst performers here are companies like YayPay with $3.68 dollars raised ($14m) per dollar of revenue ($3.8m). Many of the worst performers just did a round of funding and haven’t had a chance to deploy to drive growth yet. That makes this data less valuable but still illustrative.