Neoncrm logo
Founded 2004


2018 Revenue





How Neoncrm hit $7.2M in Revenue with 3K Customers in 2018.

About Neoncrm

Thousands of nonprofits use Neon's nonprofit CRM to manage their fundraising, membership, events, and website — and ultimately grow their organization.

Monthly Revenue


Total Expenses


Net Income


Ebidta Margin


YOY Growth

Rule of 40


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Neoncrm CEO Jeff Gordy on 12/01/2020

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1801 West Warner Avenue Chicago IllinoisUnited States

Neoncrm Revenue

In 2018, Neoncrm revenue run rate hit $7.2M in revenue.


Neoncrm Valuation and Funding History

Why are so many SaaS founders taking money from instead of VC's?
Funding DateRoundAmountTotalValuation


Neoncrm has 3K customers.

Lifetime Months


Monthly ARPU


Lifetime Dollars


Acquisition Cost


Average Annual Price


$0$2.4K6 month payback period024681012


Neoncrm has an annual churn rate of 6.00%

Churn vs Expansion

Gross Annual Dollar Churn


Annual Dollar Expansion


Net Revenue Retention




Neoncrm has 100 employees. They have 15 sales reps that carry a quota, an engineering team of 4 and a marketing team of 1.


Total Team Size



4 (4%)


15 (15%)


1 (1%)


Jeff Gordy

What is your most memorable nonprofit experience? Working with the Kidney Cancer Association where I discovered how amazing life can be when you make a living helping other people. This experience changed the course of my life. What causes are you most passionate about? Child welfare, education, animal welfare, equal rights, and environmental protection. If you really knew me you would know… I have a very friendly Yellow Sided Green Cheeked Conure (bird) named “Smudge”. Favorite pie? Chocolate Pecan w/ vanilla ice cream


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Frequently Asked Questions about Neoncrm

When was Neoncrm founded?

Neoncrm was founded in 2004.

Who is the CEO of Neoncrm?

The CEO of Neoncrm is Jeff Gordy

How many employees does Neoncrm have?

Neoncrm has 100 employees.

How much revenue does Neoncrm generate?

Neoncrm generates $7.2M in revenue.

How much funding does Neoncrm have?

Neoncrm has raised $0.0.

Where is Neoncrm headquarters?

Neoncrm is headquartered at 1801 West Warner Avenue Chicago IllinoisUnited States

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