Waveapps revenue hit $25.2 million in 2023

Waveapps generates revenue from 10000 customers

How did Latka collect this data?


Latka collected this data by interviewing Waveapps CEO Zahir Khoja on 07/23/2018

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155 Queens Quay E, 500, Toronto, Ontario, M4M 2S1, Canada

How Waveapps hit $25.2M revenue and 10K customers in 2023.

Wave Financial Inc. is a financial services software company based in Toronto, Canada. It was founded in 2009 by Kirk Simpson and James Lochrie with the goal of simplifying financial management for small business owners. Their flagship product, Wave, is a cloud-based accounting and invoicing software that allows small business owners to track their finances, generate invoices, and manage payments. In addition to their core accounting software, Wave also offers a suite of financial services, including payments, payroll, and receipt scanning, to help small business owners manage their finances more efficiently.






2023 Revenue






Waveapps Revenue

In 2023, Waveapps revenue run rate hit $25.2M in revenue.

  • 2018

    Waveapps hit $25.2M in revenue in 2018

  • 2009

    Waveapps launched in 2009 with $0 revenue


Waveapps Funding History

  • 2017 Series D

    Waveapps raised a Series D of $24M

  • 2016 Venture Round

    Waveapps raised a Venture Round of $11.8M

  • 2016 Series C

    Waveapps raised a Series C of $5.4M

  • 2015 Venture Round

    Waveapps raised a Venture Round of $5.2M

  • 2015 Series C

    Waveapps raised a Series C of $10M

  • 2013 Venture Round

    Waveapps raised a Venture Round of $6M

  • 2012 Series B

    Waveapps raised a Series B of $12M

  • 2011 Series A

    Waveapps raised a Series A of $5M

05/30/2017 Series D $24M
10/25/2016 Venture Round $11.8M
03/29/2016 Series C $5.4M
12/03/2015 Venture Round $5.2M
05/12/2015 Series C $10M
10/23/2013 Venture Round $6M
05/16/2012 Series B $12M
10/14/2011 Series A $5M


Waveapps has 305 total employees and 1 sales reps that carry a quota. They have 10000 customers an engineering team of 75 and a marketing team of 14

Total team size


Zahir Khoja

His career as an entrepreneur started after he left university in his senior year and moved on to build two successful tech businesses. It was then that he understood first-hand the pain of managing finances, and knew there had to be a better way to support small business owners. Kirk has since led Wave from an 8 person startup to a growing team of over 275 employees in downtown Toronto. Wave provides entrepreneurs from around the world with award-winning financial software to help them manage their finances. Wave has raised over $100M in funding since its inception and, in 2019, was acquired by H&R Block for $537M CAD in Canada’s 11th largest tech exit. In 2019, Kirk was named Canada’s Most Admired CEO in the growth sector, and Wave was awarded Canada’s Most Admired Corporate Culture by Waterstone HC. Under his leadership, Wave has won many awards for leadership, culture, and innovation, including the Deloitte Fast 50 and Growth 500, the KPMG Fintech 100, and The Globe and Mail's Employee Recommended Workplaces. Wave ranked 6th on Great Place to Work Canada, with special categories for Women, Millennials, Technology, Inclusion and Wellness. In addition, Kirk has served as an advisor to the Next 36, Creative Destruction Lab and provides mentorship to young entrepreneurs and startup visionaries. He is also an angel investor in exciting new ventures by promising entrepreneurs. Kirk is a proud Canadian, husband, father of three and lives in Toronto. In his spare time, he enjoys being with friends, supporting his local community, and loves adventure travel where he gets to ski, surf, and play the occasional round of golf.


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Waveapps has 10K customers.

Lifetime Months



Monthly ARPU



Lifetime Dollar


Acquisition Cost


Average Annual Price


$0$2.5K0 month payback period024681012
$0$2.5K0 month payback period024681012


Waveapps has an annual churn rate of 24.00%.


Gross Annual Dollar Churn


Annual Dollar Expansion


Net Revenue Retention


$ Funding$ Revenue

Waveapps Board of Directors

NamePositionWorking EmailPersonal Email
Daniel WhiteBoard Member-danieljwhitecpa@gmail.com

Waveapps Executives

NamePositionWorking EmailPersonal Email
Ideshini Naidoo Chief Technology Officer--
Paul Marshall Chief Operating Officer-paul.marshall@ivara.com
Kirk Simpson Chief Executive OfficerCo-Founder-kirk@waveaccounting.com
Les Whiting Chief Financial Officer-mail@leswhiting.com
Ashira Gobrin Chief People Officer-ashira.gobrin@visioncritical.com
Zahir Khoja CEO--

Waveapps Employees

NamePositionWorking EmailPersonal Email
Anderson Tan Angel Investor-andersonchotan@yahoo.com
Camila Louzada Senior Talent Acquisition Manager-camila784@hotmail.com
Tyrone Thompson Senior Web Developer-tyrone.thompson@gmail.com
Sammy Halabi Growth Manager-sammy.halabi@gmail.com
Asma Erum Data Operations Lead-asma.15@live.ca
Dorsa Giyahi Product Designer--
Ideshini Naidoo Chief Technology Officer--
Lawrence Biol Director Wave Advisors-lawrence.levinson@gmail.com
Paul Marshall Chief Operating Officer-paul.marshall@ivara.com
Kirk Simpson Chief Executive OfficerCo-Founder-kirk@waveaccounting.com
Michael Warkentin Front End Developer-mwarkentin@gmail.com
Daniel White Board Member-danieljwhitecpa@gmail.com
Les Whiting Chief Financial Officer-mail@leswhiting.com
Alicia Martin Employee Experience Manager--
Swapneel Mehta Senior Manager Risk-swapneel.mehta@utoronto.ca
Sameena Velshi Sr. Director Money In-sameenavelshi@gmail.com
Judith Leitner My Voice My Lens-radamazement53@hotmail.com
Ashira Gobrin Chief People Officer-ashira.gobrin@visioncritical.com
Joshua Siegal VP Organizational Effectiveness-joshsiegal@hotmail.com
Zahir Khoja CEO--

Frequently Asked Questions about Waveapps

When was Waveapps founded?

Waveapps was founded in 2009.

How much revenue does Waveapps generate?

Waveapps generates $25.2M in revenue.

Who is the CEO of Waveapps?

The CEO of Waveapps is Zahir Khoja.

How much funding does Waveapps have?

Waveapps raised $79.8M.

How many employees does Waveapps have?

Waveapps has 305 employees.

Where is Waveapps headquarters?

Waveapps is headquartered in Canada

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