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Developer of an identity verification system designed to check frauds and make identity management effective and simple for banks and financial institutions. The company's platform combines a single API and dashboard centralizing case management, alerts, decision audit trail, and reporting and helps financial institutions integrate multiple sources of data and customer identification program rules to manage identity verification from signup through the life of the customer, enabling banks and fintech companies to automate their identity compliance and fraud decisions.
Last updated
In 2024, Alloy's revenue reached $42.4M. The company previously reported $24.7M in 2023. Since its launch in 2015, Alloy has shown consistent revenue growth.
Alloy reached a $1.6B valuation in 2025, set during its Series D round.
Alloy has raised $259.8M in total funding across 6 rounds, most recently a $52M Series D round in 2025.
| Year | Round | Amount | Valuation | % Sold | Source |
|---|---|---|---|---|---|
| 2025 | Series D | $52M | $1.6B | 3% | |
| 2022 | $52 million, September 2022, led by Lightspeed Venture Partners and Avenir Growth, at $1.55B valuation |
CEO
Tommy is the CEO and co-founder of Alloy, an API to ease the pain of customer identification (KYC/AML, etc) for financial services companies. After graduating from the University of Virginia, Tommy began his career as a software developer.
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Alloy serves 200 customers.
Alloy employs approximately 400 people as of 2026, including 5 sales reps that carry a quota. It serves 200 customers that rely on its solutions.
Alloy generates an estimated $42.4M in annual revenue.
Alloy was founded by Tommy Nicholas.
The CEO of Alloy is Tommy Nicholas.
Alloy raised $259.8M across 6 rounds.
Alloy has 400 employees.
Alloy is headquartered in New York, New York, United States.
Alloy operates across multiple industries. Browse revenue, funding, and growth data for Alloy in each sector below.
All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.
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Valuation
$1.6B
2024 Revenue
$42.4M(Est.)
Customers
200
Funding
$259.8M
Avg ACV
$212K
Team · 2026
400
Founded
2015
| Year | Milestone | Source |
|---|---|---|
| 2024 | Alloy Hit $42.4m revenue in October 2024 | Estimated |
| 2023 | Alloy Hit $24.7m revenue in December 2023 | Estimated |
| 2021 | Alloy Hit $12.4m revenue in September 2021 | |
| 2015 | Launched with $0 revenue |
| $52M |
| - |
| - |
| alloy.com |
| 2022 | Funding round | - | $1.6B | - | techcrunch.com |
| 2021 | Series C | $100M | $1.3B | 8% |
| 2020 | Series B | $40M | - | - |
| 2019 | Series A | $12M | - | - |
| 2017 | Seed Round | $3.8M | - | - |
| Year | Milestone | Source |
|---|---|---|
| 2026 | Reached 400 employees (March 2026) | tracxn.comEstimated |
| 2025 | Reached 400 employees (November 2025) | |
| 2024 | Reached 307 employees (December 2024) | |
| 2024 | Reached 303 employees (October 2024) | |
| 2023 | Reached 285 employees (December 2023) | |
| 2022 | Reached 294 employees (December 2022) | |
| 2021 | Reached 172 employees (December 2021) | |
| 2021 | Reached 127 employees (September 2021) |
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