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Easygenerator revenue hit $12 million in 2023

Easygenerator generates revenue from 1250 customers


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Latka collected this data by interviewing Easygenerator CEO Kasper Spiro on 12/02/2020

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Easygenerator

Westblaak 180 3012 KN, Rotterdam, 3012 KN, Netherlands

How Easygenerator hit $12M revenue and 1K customers in 2023.

Easygenerator is owned by a privately held company called Easygenerator B.V. Easygenerator provides a cloud-based e-learning authoring software platform that allows organizations to create and publish interactive e-learning courses quickly and easily. Its platform includes a range of tools and features, such as customizable templates, multimedia integration, and collaboration tools, all designed to help organizations create engaging and effective e-learning content. Easygenerator''s mission is to empower trainers and subject matter experts to create high-quality e-learning courses without needing technical or design skills. The company serves clients across various industries, including education, healthcare, and finance.

Founded

2013

Founded

Revenue

$12M

2023 Revenue

YOY
-----

YOY

Funding

$500K

Funding


Easygenerator Revenue

In 2023, Easygenerator revenue run rate hit $12M in revenue.

  • 2022

    Easygenerator hit $12M in revenue in 2022

  • 2021

    Easygenerator hit $7.5M in revenue in 2021

  • 2020

    Easygenerator hit $4.2M in revenue in 2020

  • 2019

    Easygenerator hit $2.4M in revenue in 2019

  • 2013

    Easygenerator launched in 2013 with $0 revenue

75.00% ▲79.00% ▲60.00% ▲$2.4M$4.2M$7.5M$12M

Easygenerator Funding History

  • 2021 M&A Offer

    Easygenerator raised a M&A Offer of Unknown at a $100M valuation in July 2021

  • 2013 Seed Round

    Easygenerator raised a Seed Round of $500K

FUNDING DATEROUNDAMOUNTVALUATION
07/15/2021 M&A Offer Unknown $100M
06/01/2013 Seed Round $500K

Team

Easygenerator has 165 total employees and 12 sales reps that carry a quota. They have 1250 customers an engineering team of 39 and a marketing team of 7

20182019202020212022202325▲40▲88▲42▲4▲
DISTRIBUTIONQTY
Total team size
165
Engineer
39(24%)
Sales
12(7%)
Marketing
7(4%)

CEO/Founder

Kasper Spiro

Kasper has been an industry leader in the L&D space for over 25 years. He has made an impact on this ever-evolving field as CEO of the fast growing scale up Easygenerator and as an e-learning blogger (kasperspiro.com), author and speaker at various e-learning conferences around the world.

Q&A

What`s your age?

58

Favorite online tool?

Zoom, Intercom

Favorite book?

Leading without command

Favorite CEO?

Elon Musk

Advice for 20 year old self

-


Customers

Easygenerator has 1K customers.

Lifetime Months

80

x

Monthly ARPU

$360

=

Lifetime Dollar

$16K

Acquisition Cost

$5.8K

Average Annual Price

$2.4K

$0$2.4K29 month payback period024681012141618202224262830
$0$2.4K29 month payback period024681012141618202224262830

Churn

Easygenerator has an annual churn rate of 10.00%.

-100-500%50100

Gross Annual Dollar Churn

-10.00%

Annual Dollar Expansion

32.00%

Net Revenue Retention

122.00%


$ Funding$ Revenue

Easygenerator Board of Directors

NamePositionWorking EmailPersonal Email
Kasper SpiroBoard Director--

Easygenerator Executives

NamePositionWorking EmailPersonal Email
Kasper Spiro CEOjan@easygenerator.com-

Easygenerator Employees

NamePositionWorking EmailPersonal Email
Kasper Spiro CEOjan@easygenerator.com-
Kasper Spiro Board Director--

Frequently Asked Questions about Easygenerator

When was Easygenerator founded?

Easygenerator was founded in 2013.

How much revenue does Easygenerator generate?

Easygenerator generates $12M in revenue.

Who is the CEO of Easygenerator?

The CEO of Easygenerator is Kasper Spiro.

How much funding does Easygenerator have?

Easygenerator raised $500K.

How many employees does Easygenerator have?

Easygenerator has 165 employees.

Where is Easygenerator headquarters?

Easygenerator is headquartered in Netherlands


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