Easygenerator logo
Founded 2013


2021 Revenue






How Easygenerator hit $7.2M in Revenue with 1K Customers in 2021.

About Easygenerator

course authoring software for SME's|employee knowledge sharing through SaaS |Enable Employee-generated content

Monthly Revenue


+ $250.0K (71.43%)
Total Expenses


Net Income


Ebidta Margin


YOY Growth


Rule of 40


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Easygenerator CEO Kasper Spiro on 07/15/2021

Watch the podcast


180 Westblaak RotterdamZuid-HollandNetherlands

Easygenerator Revenue

In 2021, Easygenerator revenue run rate hit $7.2M in revenue.


Easygenerator Valuation and Funding History

Easygenerator has raised a total of $500.0K.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundAmountTotalValuation
06/01/2013Seed Round$500.0K


Easygenerator has 1K customers.

Lifetime Months


Monthly ARPU


Lifetime Dollars


Acquisition Cost


Average Annual Price


$0$4.3K16 month payback period0246810121416


Easygenerator has an annual churn rate of 10.00%

Churn vs Expansion

Gross Annual Dollar Churn


Annual Dollar Expansion


Net Revenue Retention




Easygenerator has 100 employees. They have 13 sales reps that carry a quota, an engineering team of 25 and a marketing team of 4.


Total Team Size



25 (25%)


13 (13%)


4 (4%)


Kasper Spiro

Kasper has been an industry leader in the L&D space for nearly 25 years. His experience includes teaching, authoring textbooks, designing e-learning and developing knowledge management, user performance support and e-learning. His leadership experience ranges from being the CEO of an early internet start-up in the 1990s to his current position as CEO of Easygenerator.|Kasper has been an industry leader in the L&D space for over 25 years. He has made an impact on this ever-evolving field as CEO of the fast growing scale up Easygenerator and as an e-learning blogger (kasperspiro.com), author and speaker at various e-learning conferences around the world. |As CEO of Easygenerator Kasper is both the initiator and driver behind the Employee-generated learning trend. He has made an impact on the field of learning as a blogger (kasperspiro.com), author (trainingindustry.com, Learning Solutions magazine, CLO magazine, and others), and as a speaker at various e-learning conferences around the world.


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Frequently Asked Questions about Easygenerator

When was Easygenerator founded?

Easygenerator was founded in 2013.

Who is the CEO of Easygenerator?

The CEO of Easygenerator is Kasper Spiro

How many employees does Easygenerator have?

Easygenerator has 100 employees.

How much revenue does Easygenerator generate?

Easygenerator generates $7.2M in revenue.

How much funding does Easygenerator have?

Easygenerator has raised $500.0K.

Where is Easygenerator headquarters?

Easygenerator is headquartered at 180 Westblaak RotterdamZuid-HollandNetherlands

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