Employee Intranet SoftwareCologne, GermanyFounded 2012CEO Mateo Freudenthal
Honestly is a Cologne-based HR technology company founded in 2012 that provides employee survey and internal communication software to enterprise clients.
Honestly's last reported revenue was $1.6M in 2022 (Mateo Freudenthal on camera). GetLatka estimates it at about $3.2M a year (October 2024). Honestly is #728 on the Latka Top. The Latka Top ranks the 1,372 companies Nathan Latka has interviewed by revenue.
| As of | Revenue | Source |
|---|---|---|
| 2018 | $2M | Mateo Freudenthal on cameraWatch at 3:51 |
| 2021 | $780K | Mateo Freudenthal on cameraWatch at 7:42 |
| 2022 | $1.6M | Calculated from what Mateo Freudenthal saidWatch at 7:32 |
| Nov 2023 | $2.1MEST. | GetLatka estimate |
| Oct 2024 | $3.2MEST. | GetLatka estimate |
Honestly is privately held, so there is no Honestly stock to buy. Investors valued it at $11M in its July 2017 Seed round.
Honestly has raised $3M in one round: a Seed round in July 2017.
| Date | Round | Raised | Valuation | Source |
|---|---|---|---|---|
| Jul 2017 | Seed | $3M | $11M | Mateo Freudenthal on cameraWatch at 9:34 |
| Total raised | $3M |
Nathan Latka has interviewed Honestly once, speaking with Mateo Freudenthal. Each figure links to the second it was said.
Watch: How Honestly Reached $1.6M Revenue with 10% Profit Margin Serving 100 Enterprise Customers (Interview with CEO Mateo Freudenthal)July 2022 · Mateo Freudenthal, CEO
Honestly competes most directly with ZipRecruiter, G2 and Comparably.
| Company | Revenue | Funding | Employees | Customers | Founded |
|---|---|---|---|---|---|
 ZipRecruiter | $449M | $769M | 907 | 420 | 2010 |
 G2 | $162.9M | $257.6M | 1,092 | 3K | 2012 |
| Honestly | $3.2M | $3M | 41 | 100 | 2012 |
 Comparably | $512.9K | $13.8M | 20 | – | 2015 |
Mateo Freudenthal founded Honestly in 2012 and runs it as CEO. Honestly had 41 employees (October 2024, LinkedIn).
| As of | Employees | Source |
|---|---|---|
| Oct 2024 | 41 | |
| Nov 2023 | 41 | – |
| Jul 2022 | 12 | Mateo Freudenthal on cameraWatch at 11:24 |
| Nov 2021 | 21 | – |
| Nov 2020 | 12 | – |
GetLatka estimates Honestly's revenue at about $3.2M a year (October 2024). The last reported figure was $1.6M in 2022, as Mateo Freudenthal said on camera.
Investors valued Honestly at $11M in its July 2017 Seed round, as Mateo Freudenthal said on camera.
Honestly has raised $3M in one funding round: a Seed round in July 2017.
No. Honestly is a private company, so its shares aren't traded on a stock exchange.
Honestly was profitable in July 2022, as Mateo Freudenthal said on camera.
Honestly had 41 employees in October 2024, according to LinkedIn.
Mateo Freudenthal is the CEO of Honestly and founded the company in 2012. Nathan Latka interviewed Mateo Freudenthal in July 2022.
Mateo Freudenthal founded Honestly in 2012.
14 said on camera · 1 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice. The Latka Top ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.
Updated Oct 5, 2026Data disclaimerReport a correctionClaim this profile
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