Satsub Studios revenue, CEO MICHAEL KATZ, team size, customer count, churn, and more in 2023.

guys apple and Amazon both love my key launch gem spinner in 2009 the Apple App Store was featured it was making you know a dollar a day in terms of using it making 7K per day at its Crush at its height think of it almost like Candy Crush and then quote unquote was featured by Amazon app exchange many times he was getting 3 000 downloads per day now he's taking what he knows about gamification and he's building wordhuddle.com and also he's doing a lot of B2B stuff as well whether it's a Marketplace for folks to find help in terms of psychology and other stuff hey folks my guest today is Mike Katz's great guest today he's made games for Apple 2 games for first generation Mac games for the 90s PC and modern PC Max iPhone Android you name it he's done it he's got chemical emergency response databases and mapping built for NOAA consumables and recommendations for Amazon and medical devices for epilepsy concussions and sleep apnea he touches a lot we're going to dive into all of it today Mike are you ready to take us to the top about ready all right let me start with your consumer play which is interesting a lot of people go man one day when I'm old and retired and Rich I'm going to launch my own game my own little app you've launched wordhuddle.com which how many active people are playing it actively today I'm getting 300 to 400 players per day right now finishing games and that's interesting so so how did you get those downloads this is equivalent to a SAS company building like an internal marketplace right you've got to get the players to play each other alive how did you get your first hundred players uh well actually I posted on a wordal group on Facebook and that gave me about 600 players to start right away and it sort of got down to uh 400 now because I know some of them are just trying it out but so so that's that's a way how did you do that did you get permission from the world group owner or did you just say screw it I'm just gonna post it and see what happens no it's actually a very friendly group there's a lot of uh posting of people posting different games and so on I think the the world players are generally you know friendly and curious to try new games so it wasn't a problem interesting so you get all these signups when you post in the Facebook group and you're watching the activation metrics you strike me as an analytics driven guy what were you watching for you mentioned completed games was that the key activation metric or what were you looking for yeah completed games is important you know time spent uh on on the page uh uh uh I I'm actually you know recording all the plays that are made in the game so I'm looking at you know which which when people get discouraged you know when people give up uh and so on so the um actually early on I put in a um a feature you know just to give feedback on the puzzles and that's been really helpful in terms of understanding uh you know what what uh players like I found uh it was a little surprising to me but I found that um players almost never read a puzzle it's too easy but if they fail the puzzle you know they're gonna say it was too hard and it was no fun so people have fun when they win basically that's a really really interesting so do you have if some if you if you see something that makes you believe a user is about to stop coming back every day will you give them an easier puzzle so they can complete it and get a positive dopamine hit uh it's it's a good idea to have to have uh some easier puzzles on that or some alternatives for people to try different puzzles currently it's just the one puzzle per day but um uh but it's a good it's a good thought interesting and so what is average time sent on page daily today it's about three minutes so three minutes interesting is that good bad yeah I think that's good for these types of puzzles that's about how long it's supposed to take and uh um you know give people uh uh you know almost everybody who starts a game finishes the game so I feel good about that you've built games for a lot of companies my audience I think our Gamers when they're wanting to wind down from running their companies every day is there what what game would be what's the biggest game you built most active users the most publicly well known yeah so um there were two one of them is uh called gem spinner which is sort of a you know in the match three Bejeweled Candy Crush family but with a pretty interesting twist so I was pretty um proud of that it got uh featured on uh the front page of the App Store actually back in the day when you know the app store opened in 2009 the Apple App Store and I think it was that year or early 2010 where we got featured on the on the front page and how many plays or downloads um let's see I think we were charging a dollar a dollar per day at that point and I remember it was about seven thousand uh in in a day in that day so oh what's going on there YouTube good to see you guys now imagine this 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thrilled to bring it to you all right we're gonna go back to the YouTube video here in a second but if you want to check this tool out if you want to jump in and sign up you can check it out for free to get your valuation at this link this link founderpath.com forward slash products forward slash evaluations or if you go to founderpath.com and hover over products click on get your valuation here and go ahead and sign up to give it a whirl again all that valuation data live right inside the platform I hope to see you there all right let's jump back into the interview that's amazing okay what's the second game um it's called quote unquote and so it's a um uh it's like a crossword puzzle um where you get a bunch of Clues but the answers to the clues are found inside of a famous quotation like an example would be um Mark Twain has a quote familiarity brain breeds contempt and children okay so so familiarity so then then we we would take um parts of those words and create um a uh uh a set of crossword clues where you pick out the parts of the answers in the thing so all the answers are sitting there in front of you but you have to figure out where where in the quote the different segments of the word what year was this that was uh probably about uh 2013 2014 and we did and and that one had really great success on the Amazon app store they used it as a free app of the day multiple times and so how many downloads did you give via Amazon um I think it was about uh uh 3 000 a day when it was featured on the on the front page free or paid it was all free because that was that was part of their deal that they uh would feature your app but but it is free for that day so but it was it was a good publicity and so how does all this game theory how does all this apply to the B2B work that you're doing you're building some cool stuff for businesses well I mean at the base level I guess uh you know programming is programming so it's uh um you know all the same in that sense but a lot of it's just to mix it up I I um work for NOAA the ocean and atmosphere Administration and I do uh mapping programs and chemical databases for hazardous chemical response so that that's just you know completely...