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How Upful grew Upful to $440K revenue with a 4 person team in 2025.

Upful.ai is a software tool that leverages nudge theory and behavioral science to coach people while they write employee performance reviews or job candidate notes. The tool helps employees provide more meaningful, objective, and inclusive feedback and evaluations. Upful.ai improves: * Hiring decisions * Talent development * Employee retention * Culture of healthy feedback * Career growth more inclusive and equitable Our Chrome Extension trains your people managers to be better at giving meaningful feedback, and works on top of the tools you already use everyday, including CultureAmp, 15Five, Lattice, Pando, Betterworks, Slack, Lever, Greenhouse, Workable, BambooHR, Slack, LinkedIn, Discord, FB Messenger, JIRA, and more.

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Upful Revenue

In 2025, Upful's revenue reached $440K. Since its launch in 2017, Upful has shown consistent revenue growth.

Upful Revenue GrowthReported revenue / ARR by year$0$100K$200K$300K$400K$500K201720182019202020212022202320242025$0$440KSource: GetLatka.com
YearMilestone
2025Upful Hit $440k revenue in September 2025
2017Launched with $0 revenue

Upful Valuation, Funding Rounds

Upful's most recent disclosed valuation is $1.3M.

Upful is a bootstrapped AI Writing Assistants startup. Founded in 2017, Upful has grown to $440K in revenue without raising any venture capital or outside funding.

As a self-funded AI Writing Assistants SaaS company, Upful has built its business with no outside investment.

Upful Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120172017 cumulative: $0 • 2017 Founded: $02017 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Upful Employees & Team Size

Upful employs approximately 4 people as of 2026.

Upful has 4 total employees in different roles and functions.

Upful Team GrowthReported headcount over time0123452017201820192020202120222023202420250044Source: GetLatka.com
YearMilestone
2025Reached 4 employees (September 2025)

Customers

We do not have customer count information for Upful yet.

Frequently Asked Questions about Upful

What is Upful's revenue?

Upful generates $440K in revenue.

How much funding does Upful have?

Upful raised $0.

How many employees does Upful have?

Upful has 4 employees.

Where is Upful headquarters?

Upful is headquartered in Santa Monica, California, United States.

Compare Upful to the industry

Upful operates across multiple industries. Browse revenue, funding, and growth data for Upful in each sector below.

Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .