Adzerk logo
Founded 2010

Adzerk

1970 Revenue

$830.0K

YOY

-86.17%

Funding

$12.7M

Overview

About Adzerk

Adzerk's APIs make it easy for engineers and PMs to quickly design, build, and launch a fully-customized, server-side ad server|Hi! The major change here is that we have rebranded from Adzerk to Kevel. Is it possible to update our listing (including the slug in the Getlatka URL)? Our new URL is Kevel.co https://www.kevel.co/blog/adzerk-rebrand-kevel/

Monthly Revenue

$69.2K

- $430.8K (-86.17%)
Total Expenses

$69.2K

=
Net Income

$0.0

Ebidta Margin

0.00%

+
YOY Growth

-86.17%

=
Rule of 40

-86


How did Latka collect this data?

Podcast Youtube video

Latka collected this data by interviewing Adzerk CEO James Avery on 08/06/2018

Watch the podcast


Headquarters

501 Washington Street DurhamNorth CarolinaUnited States

Adzerk Revenue vs Funding

$Funding$Revenue

Revenue

In 2018, Adzerk revenue run rate hit $6.0M in revenue.

-100.00%▼$830.0K$6.0M

Funding History

Adzerk has raised a total of $12.7M.

Why are so many SaaS founders taking money from Founderpath.com instead of VC's?
Funding DateRoundTotalValuation
01/01/1970$12.2M
06/24/2011$505.0K

Customers

Adzerk has 100 customers.

Lifetime Months

600

×
Monthly ARPU

$5.0K

=
Lifetime Dollars

$3.0M


Acquisition Cost

$20.0K

Average Annual Price

$60.0K

$0$60.0K4 month payback period024681012

Churn

Adzerk has an annual churn rate of 2.00%

Churn vs Expansion

-100-500%50100
Gross Annual Dollar Churn

-2.00%

Annual Dollar Expansion

0.00%

Net Revenue Retention

98.00%

Team

Employees

Adzerk has 50 employees. They have 5 sales reps that carries a quota and an engineering team of 25.

19702018-60.00%▼
DistributionQty

Total Team Size

50

Engineers

25 (50%)

Sales

0

Marketing

0

CEO/Founder

James Avery

James Avery is the founder of Adzerk and serves as its CEO. He was the co-founder of TekPub, which helped developers learn from high-quality screencasts. He has been writing code and starting companies for the past 20 years, while also writing books for O'Reilly, Wrox, and Microsoft Press. Additionally, he serves as an advisor to startups including Blockthrough, Lazarus, and more through TechStars MetLife Accelerator.


CEO Q&A

What's your age?

39

Favorite online tool?

Lattus (Goals)

Favorite book?

Good To Great

Favorite CEO?

Bryan Hanley, Raleigh

Advice for 20 year old self

hire people smarter than you


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Frequently Asked Questions about Adzerk

When was Adzerk founded?

Adzerk was founded in 2010.


Who is the CEO of Adzerk?

The CEO of Adzerk is James Avery


How many employees does Adzerk have?

Adzerk has 50 employees.

How much revenue does Adzerk generate?

Adzerk generates $6.0M in revenue.


How much funding does Adzerk have?

Adzerk has raised $12.7M.


Where is Adzerk headquarters?

Adzerk is headquartered at 501 Washington Street DurhamNorth CarolinaUnited States

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