How ClowID grew ClowID to $440K revenue with a 4 person team in 2025.

As businesses within consumer industries move to digitise more of their processes, you likely want to gain access to more specific customer insights about individual purchasing behaviors, lifetime values, and customer satisfaction. But consumers are increasingly worried about their private data protection, impersonal shopping experiences, and the inundation of email and SMS marketing messaging. So where do you go from here? ClowID is the only digital Smart Receipt customer engagement solution with zero development upstart for merchants, and complete end-user anonymity. Our merchant software integrates with existing POS systems, to enable you to begin sending Smart Receipts directly to your customers within seconds. No on-premise hosting or your own development required. Your customers can opt to receive their digital receipt in their ClowID mobile app, giving them a secure, organised way to keep track of their receipts and warranties. Each user receives a unique, anonymous ClowID number, reducing the risk for personal data misuse, or email marketing fatigue. The ClowID mobile app obtains real-time customer experience feedback, and allows merchants to create personalised marketing messages, offers and product recommendations that are sent directly to an individual's app. Not only do you obtain information about individual customer habits, encourage more spending and better customer loyalty, you reduce your paper waste and costs associated with traditional receipts. Saving money and the planet, while strengthening your customer relationships. We are part of the Minc Incubator's current batch of startups, are backed by Almi and Nordea, and were a 2020 Venture Cup Region Syd finalist.

Last updated Sep 18, 2025