Customer Service Automation SoftwareUnited StatesFounded 2015
Dixa is a Copenhagen-based next-generation customer service platform founded in 2015 that replaces traditional ticketing systems with a conversational, omnichannel approach it calls customer friendship.
Dixa's last reported revenue was $15M in May 2022 (Mads Fosselius on camera). GetLatka estimates it at about $23.4M a year (October 2024). Dixa is #238 on the Latka List. The list ranks the 1,303 companies Nathan Latka has interviewed by revenue.
| As of | Revenue | Source |
|---|---|---|
| 2018 | $1M | Mads Fosselius on cameraWatch at 26:50 |
| Feb 2019 | $4M | – |
| 2020 | $7M | Mads Fosselius on cameraWatch at 26:55 |
| 2021 | $11M | Mads Fosselius on cameraWatch at 26:56 |
| May 2022 | $15M | Calculated from what Mads Fosselius saidWatch at 9:33 |
| Nov 2023 | $14.1MEST | GetLatka estimate |
| Oct 2024 | $23.4MEST | GetLatka estimate |
– source not recorded
Dixa is privately held, so there is no Dixa stock to buy. Investors valued it at $400M in its July 2021 Series C.
Valuation history$400M Series C 2021$100M Series B 2020
Dixa has raised $157.9M across five rounds since 2016. The latest was a $105M Series C in July 2021.
| Date | Round | Raised | Valuation | Source |
|---|---|---|---|---|
| Jul 2021 | Series C | $105M | $400M | Mads Fosselius on cameraWatch at 2:31 |
| Feb 2020 | Series B | $36M | $100M | Mads Fosselius on cameraWatch at 20:32 |
| Feb 2019 | Funding round | $14M | – | – |
| Jan 2018 | Funding round | $1.8M | – | – |
| May 2016 | Funding round | $1.1M | – | – |
| Total raised | $157.9M |
Nathan Latka has interviewed Dixa once, speaking with Mads Fosselius. Each figure links to the second it was said.
Watch: How Dixa Reached $15M ARR and 300 People Through Acquisitions and Organic Growth (Interview with Co-Founder Mads Fosselius)May 2022 · Mads Fosselius, Founder and Chief Innovation Officer
Growth tactics they described: AcquisitionsWatch at 7:53
Dixa competes most directly with HubSpot, Zoho, Intercom and Help Scout.
| Company | Revenue | Funding | Employees | Customers | Founded |
|---|---|---|---|---|---|
 HubSpot | $3.1B | $100.5M | 7,639 | 205K | 2006 |
 Zoho | $1.5B | $7.3M | 24K | 250K | 1996 |
 Intercom | $400M | $240.8M | 1,500 | 30K | 2011 |
 Help Scout | $24M | $13M | 224 | 12K | 2011 |
| Dixa | $23.4M | $157.9M | 167 | 1K | 2015 |
Mads Fosselius, Jakob Nederby Nielsen and Benoit Gagnon founded Dixa in 2015. Dixa had 167 employees (October 2024, LinkedIn), down from 227 a year earlier.
BoardThomas Hansen, Lars Thinggaard
InvestorsLisa (Evia) Berron, Fabian J. Fischer, François Santi
Also at DixaChristian Lohmann, Claus Bentzen, Nicolai Plannthin Stubkjaer, Hezron (Kibet) Ptang'uny, Luciana Caruso, Vide-Marie Aarhus, Alexander Gasnikov, Annie Darlington, Maygan Besa, Andrei Pezopoulos Giordano, Dragos Andronic, Iryna Potapenko, F sangani, Hamid Tondkaran, Gretta Fitzpatrick, Jeppe Tornby Seidler, Anders Mayntzhusen, Laura Robinson, SUN CHEN, Ingrid Harrild Eriksen, Jose Luis Pintado Barbero, DD Respect Facts, Jennifer Solberg, Md Wazkuruni, Sylvia Jensen, Chunnu Chunnu, Claudia Jung, Tetiana Charity, Sebastián Peña Saldarriaga, Olivia Wright, Ugnė Valionytė, Claire Wignall, Beza Moges, Oleksii Yevdokymov, Sascha E.H. Skydsgaard, Karolina Kolosova, Alex Cutler, Julia Burak, Inga Bak, Jacob Rorhoj, Niklas Vergara, Olyvia Glew, Bram V., Dadan Firmansyah, Oliver Westenra, Mirza Beširović, Manuel Rincón Sarmiento, Fatou Sarr, Siham Barrakouia, Martin Meulengracht Leiling, Keji Akindiya, Christopher Dillon, Hayden Yates, Jos White, Jacob Vous Petersen, Mikkel Andreassen, Villars Gimm, Madha Sathish, Hardikkumar Patel, Bindesh GIFT, Govind Hodgson, Joe Gaytten, Daniele Alfarone, guystave Konde, Bex Hamilton, dhvanik shah, Maurits Pieper, Nicholas Vouros, Isabel H., Rodrigo D., Maria Franco, Smara (Cosurba) Corfixen, Nguyen Lam, Graham Philip, Saman Asadi, Kim Fentz Andersen, Silja Giessing, Christopher Friis-Hansen, Farah Mourad, Mathias Isidor Andersen, Karolina Wrońska-Boukhalfa, Simon Bækgaard Kristoffersen, Diego Jaramillo, HARRY HARRY, Noken Tk Lus Baka Please, Fokal Enterprise, Kamal Singh Insa, Dixa Prajapati
| As of | Employees | Source |
|---|---|---|
| Oct 2024 | 167 | |
| Nov 2023 | 227 | – |
| Sep 2023 | 227 | – |
| 2023 | 232 | – |
| May 2022 | 300 | Mads Fosselius on cameraWatch at 18:55 |
| 2021 | 200 | Mads Fosselius on cameraWatch at 9:02 |
| Nov 2020 | 219 | – |
GetLatka estimates Dixa's revenue at about $23.4M a year (October 2024). The last reported figure was $15M in May 2022, as Mads Fosselius said on camera.
Investors valued Dixa at $400M in its July 2021 Series C, as Mads Fosselius said on camera.
Dixa has raised $157.9M across five funding rounds. The latest was a $105M Series C in July 2021.
No. Dixa is a private company, so its shares aren't traded on a stock exchange.
Dixa had 167 employees in October 2024, according to LinkedIn.
Mads Fosselius, Jakob Nederby Nielsen and Benoit Gagnon founded Dixa in 2015.
14 said on camera · 1 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST and say whose they are. Not financial advice. The Latka List ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.
Updated Oct 30, 2026Data disclaimerReport a correctionClaim this profile