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Valuation · 2023

$40M

2024 Revenue

$2.7M(Est.)

Customers · 2023

550

Funding

$11.1M

Team

39

Founded

2020

Forecastr Revenue, Valuation & Funding (2024)

Forecastr generated an estimated $2.7M in annual revenue in 2024. Source: GetLatka estimate

Forecastr is a financial planning software company built for startup founders and CFOs, offering a white-glove onboarding model that pairs customers with dedicated financial analysts. The company operates out of the United States and competes in a market where, according to Logan Burchett, roughly 98 percent of financial models are still built in Excel.

As of early 2023, Forecastr reported approximately $1.4 million in annual recurring revenue, generated by 550 customers on annual subscription contracts. The company employs 33 people split roughly equally across growth, financial analysts, and engineering, and has raised approximately $5 million in total funding to date.

Forecastr launched a variable pricing model in November 2022, moving away from a flat $2,000 annual fee toward expense-based pricing that scales with a customer's monthly operating costs. The company is actively pursuing an $8 million Series A round targeting a $40 million post-money valuation, with 45 investor meetings booked at the time of the interview.

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Forecastr Revenue

Forecastr generated an estimated $2.7M in annual revenue in 2024.

Forecastr reported $1.4 million in annual recurring revenue as of early 2023, equivalent to approximately $120,000 in monthly recurring revenue. One year prior, the company was generating roughly $30,000 per month in MRR, representing a fourfold increase over the twelve-month period.

Forecastr Revenue GrowthReported revenue / ARR over time · latest figure estimated$0$600K$1.2M$1.8M$2.4M$3M20202021202220232024$0$360K$1.4M$2.7MSource: GetLatka.com
YearMilestoneSource
2024Forecastr Hit $2.7m revenue in October 2024Estimated
2023Forecastr revenue in 2023: $1.4mInterview2:45[1]
2022Forecastr revenue in 2022: $360kInterview3:12[2]
2020Launched with $0 revenue

For the full year 2022, Forecastr recorded $360,000 in revenue. The jump to $1.4 million in annualized revenue by early 2023 reflects the acceleration in customer growth and the rollout of variable pricing beginning in November 2022. Burchett told Latka that the company is transparent about its financials and shares its own financial model with prospective customers.

Forecastr Valuation, Funding Rounds

Forecastr reached a $40M valuation in 2023, set during its Raising Now round.

Forecastr has raised $11.1M in total funding across 3 rounds, most recently a $8M Raising Now round in 2023.

Forecastr Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$10M$2.5M$20M$5M$30M$7.5M$40M$10M$50M$12.5M2020202120222023$40MSource: GetLatka.com
YearRoundAmountValuation% SoldSource
2023Raising Now$8M$40M20%14:34[1]
2021Pre-Seed$600K$3M20%15:51[2]
2021Seed$2.5M$10M25%Interview15:51[2]

Founder / CEO

Logan Burchett

Co-Founder and COO

Logan Burchett, 31 years old at the time of the interview, is the founder and COO of Forecastr. He is from Nicholasville, Kentucky and previously worked as a fractional CFO before co-founding the company in 2018 alongside Steven, who also served as a fractional CFO and holds a co-founder role. Steven was described as actively leading investor meetings in San Francisco during the Series A process at the time of the interview.

Burchett told Latka that leaving a conventional career path was the most important lesson he wished he had understood at age 20, noting that he started Forecastr immediately after reaching that conclusion and does not expect to return to a standard nine-to-five role.

Q&A

QuestionAnswer
What's your age?34

Customers

Forecastr served 550 customers as of early 2023, all on annual subscription contracts. The blended average contract value across the customer base was approximately $1,400 per year at the time of the interview, reflecting discounts extended to partners and the legacy flat-rate pricing that preceded the November 2022 variable pricing launch.

The highest-paying customer was paying $15,000 per year as of early 2023, a tier reserved for companies with more than $500,000 in monthly operating expenses. At that level, the annual fee represents approximately 3 percent of one month's expenses, a ratio Burchett described as intentionally low. Prior to the variable pricing rollout, the highest any customer paid was $2,000 per year under the flat-rate model.

Burchett described the typical Forecastr customer as a seed-stage founder who pays on a company card, with the CFO taking over usage as the company scales to Series A or Series B. The company sells annual subscriptions exclusively and pairs each customer with a financial analyst for white-glove onboarding.

Forecastr serves 550 customers.

Forecastr Business Model

Forecastr generates revenue exclusively through annual software subscriptions, with no month-to-month option. The model combines a SaaS platform with a services-style onboarding layer: each new customer is assigned a financial analyst who helps build the initial model, maps accounting data from tools like QuickBooks, and trains the customer on the platform before transitioning to periodic check-ins.

In November 2022, Forecastr replaced its flat $2,000 annual fee with a variable pricing model based on the customer's monthly operating expenses, an approach Burchett said was inspired by Pry. Pricing is set retroactively using the average of the customer's last three months of expenses to smooth for seasonality. The $15,000 annual tier applies to customers with over $500,000 in monthly expenses, representing roughly 3 percent of one month's costs.

Burchett disclosed a monthly burn rate of approximately $200,000 to $230,000 as of early 2023, with roughly 13 months of runway at that rate, supported in part by existing investors who had already committed capital toward the Series A. Profitability was not discussed in the interview. Gross margin, churn, net revenue retention, LTV, CAC, and free-to-paid conversion metrics were not disclosed.

Point-in-time figures shared on the GetLatka podcast, each linked to the exact moment it was said on camera.

Customers (2023)

550

“Logan Burchett: We've got about 550 customers right now doing about 1,400,000 in revenue.”

Watch at 2:43

Forecastr Employees & Team Size

Forecastr employed 33 people as of early 2023. Burchett described the team as split roughly one-third each across growth, financial analysts, and engineering. All analysts are based in the United States except one, named Phoebe, who is based in the UK. Three of the analysts were previously founders before joining Forecastr.

Forecastr employs approximately 39 people as of 2026, up from 33 in 2023. It serves 550 customers that rely on its solutions.

Forecastr Team GrowthReported headcount over time0102030405020202021202220232024003939Source: GetLatka.com
YearMilestoneSource
2024Reached 39 employees (March 2024)Latka Top 250 List
2023Reached 33 employees (January 2023)Interview
2022Reached 17 employees (November 2022)Not recorded
2021Reached 9 employees (November 2021)Not recorded

Frequently Asked Questions about Forecastr

What is Forecastr's revenue?

As of 2024, Forecastr generated an estimated $2.7M in annual revenue.

What is Forecastr's valuation?

As of 2023, Forecastr was valued at $40M.

Who founded Forecastr?

Forecastr was founded by Logan Burchett.

When was Forecastr founded?

Forecastr was founded in 2020.

How much funding does Forecastr have?

Forecastr raised $11.1M across 3 rounds.

How many employees does Forecastr have?

As of 2024, Forecastr had 39 employees.

Where is Forecastr headquartered?

Forecastr is headquartered in Louisville, Kentucky, United States.

Full Interview Transcripts

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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