Founder Interview Video
How FreightWaves Hit $20M ARR by Sourcing 70% of Enterprise Deals from Its Own Media (Interview with Founder and CEO Craig Fuller)
Chapters
- 0:00Introduction and Welcome
- 0:11FreightWaves Overview: Media Meets SaaS
- 1:03Key Metrics: $20M ARR and Unit Economics
- 1:38Company Background: Chattanooga and the Global Supply Chain
- 2:37Growth Trajectory: From Media to Data
- 5:53High-Frequency Data Product and Market Intelligence
- 8:48Media Business Economics and Negative CAC
- 13:37Revenue Mix: Data Subscriptions Surpass Media
- 14:08Content Engine: 50 Articles a Day and Streaming TV
- 17:072020 Pivot: From Events to Streaming Television
- 18:38SiriusXM Radio Show and Community Building
- 19:22Podcast Distribution: What the Truck
- 19:44Live Events: Revenue and Profit from Industry Gatherings