Lagos, Nigeria
Nova AI helps SMBs drive revenue growth with lead generation, marketing automation, and artificial intelligence solutions
- Revenue
- $156.9M
- Customers
- 20
- Year founded
- 2024
As of August 2026, Latka tracks 2 Lead-to-Account matching and routing software companies with $100M+ in annual revenue. They have combined revenues of $292.8M and employ 336 people. They serve 20 customers combined.
Every company below sells Lead-to-Account matching and routing software to other businesses and is ranked by its most recent annual revenue. Revenue, funding, headcount and customer figures come from CEO interviews on the Latka podcast, public company filings, and Latka estimates where a company has not disclosed a number.
Lead-to-Account Matching and Routing Software is designed to connect incoming leads from various sources—such as web forms, email inquiries, and events—to the appropriate accounts within a Customer Relationship Management (CRM) system. This software automates the process of matching leads to existing accounts, ensuring that sales teams can engage with leads effectively and efficiently. The routing feature further enhances this process by assigning leads to the right sales representatives based on predetermined rules, such as territory, ownership, or lead attributes. Typical use cases include improving lead conversion rates, enhancing sales team efficiency, and providing a seamless workflow for managing incoming leads. Features often include automatic lead assignment, data enrichment, reporting capabilities, and integrations with other sales and marketing tools. Common buyer personas for this software include sales operations professionals, marketing teams, and business development representatives, all of whom seek to optimize their lead management processes and improve overall sales performance.
Sorting: Highest -> Lowest
Showing 2 of 2 companies ranked by annual revenue.
Lagos, Nigeria
Nova AI helps SMBs drive revenue growth with lead generation, marketing automation, and artificial intelligence solutions
Simi Valley, California, United States
A global B2B appointment setting and lead generation company helping clients build a pipeline for their B2B sales
Latka tracks 2 Lead-to-Account matching and routing software companies with $100M+ in annual revenue. Together they generate $292.8M in annual revenue and employ 336 people.
Nova AI is the largest, with $156.9M in annual revenue, founded in 2024.
The average Lead-to-Account matching and routing software company in this list makes $146.4M a year, across 2 companies with reported revenue. They serve 20 customers combined.
Ranked by annual revenue, the leaders are Nova AI and Beyond Codes.
- Software must automatically match incoming leads to existing account records in a CRM system. - Must provide rules for lead routing based on territory, ownership, or specific attributes. - Should include integration capabilities with other CRM or sales tools. - Must provide reporting features to analyze lead matching and routing effectiveness. - Not just a lead capture tool; must also include lead assignment and routing functionalities.
Sign up to access all features
Sign up with GoogleSign up with LinkedInAlready have an account? Log in
GetLatka is trusted by 200k+ founders, researchers, and marketers.
No contracts, cancel at any time