2024 Revenue
$21.3M
Funding
$6.3M
YOY
11.4%
Team
23
Founded
2013
How LiftForward CEO Jeffrey Rogers grew LiftForward to $21.3M revenue with a 23 person team in 2024.
Provider of online payment services intended to offer power subscription, membership programs and hardware as a service. The company's services include digital lead generation, point-of sale software, white labelled e-commerce platforms, inventory management, shipping, customer account management and real-time customer analytics reporting, enabling clients to pay monthly fees in exchange for a bundle of equipment, software, warranties, training and accessories.
Last updated
LiftForward Revenue
In 2024, LiftForward's revenue reached $21.3M. The company previously reported $19.1M in 2023. Since its launch in 2013, LiftForward has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | LiftForward Hit $21.3m revenue in October 2024 |
| 2023 | LiftForward Hit $19.1m revenue in November 2023 |
| 2022 | LiftForward Hit $19.6m revenue in November 2022 |
| 2021 | LiftForward Hit $20m revenue in November 2021 |
| 2021 | LiftForward Hit $20m revenue in April 2021 |
| 2020 | LiftForward Hit $7m revenue in December 2020 |
| 2013 | Launched with $0 revenue |
LiftForward Valuation, Funding Rounds
LiftForward has not publicly disclosed its valuation. The company has raised $6.3M in total funding to date.
LiftForward has raised $6.3M in total funding across 2 rounds, with its most recent round in 2016.
| Year | Round | Amount | Valuation | % Sold |
|---|---|---|---|---|
| 2016 | Funding round | $4M | - | - |
| 2014 | Funding round | $2.3M | - | - |
LiftForward Employees & Team Size
LiftForward employs approximately 23 people as of 2026, down from 26 in 2023.
LiftForward has 23 total employees in different roles and functions and 1 sales reps that carry a quota.
| Year | Milestone |
|---|---|
| 2024 | Reached 23 employees (December 2024) |
| 2024 | Reached 26 employees (October 2024) |
| 2023 | Reached 26 employees (November 2023) |
| 2022 | Reached 27 employees (November 2022) |
| 2021 | Reached 27 employees (November 2021) |
| 2021 | Reached 27 employees (April 2021) |
| 2020 | Reached 24 employees (November 2020) |
Founder / CEO
Jeffrey Rogers
Jeffrey Rogers has over 20 years of executive management experience in finance, credit, technology, e-commerce, and operations. Mr. Rogers is the President & CEO of LiftForward, Inc., a private equity backed company, which provides banks, OEM device manufacturers, and retailers with Software-as-a Service and Device-as-a-Service software platforms that power subscription programs. LiftForward reduces the DaaS complexity with a platform that connects all the components necessary for successful subscription programs including, point-of sale software, white labelled e-commerce customer experiences, inventory management, fulfillment, account management and data analytics reporting. LiftForward has developed the largest integrated network of major banks, OEMs and retailers in over 10 countries. The LiftFoward software platform utilizes machine learning algorithms and artificial intelligence technology to increase adoption of subscription models and minimize losses. The LiftForward platform also provides predictive analytics and Insight-as-a- Service data services. Prior to LiftForward, Mr. Rogers ran and grew several large businesses after working in investment banking and law. Mr. Rogers received his BA from Washington and Lee University, his JD from Washington and Lee University School of Law, and finally, his MBA from the Darden School at the University of Virginia.
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for LiftForward yet.
Frequently Asked Questions about LiftForward
What is LiftForward's revenue?
LiftForward generates $21.3M in revenue.
Who founded LiftForward?
LiftForward was founded by Jeffrey Rogers.
Who is the CEO of LiftForward?
The CEO of LiftForward is Jeffrey Rogers.
How much funding does LiftForward have?
LiftForward raised $6.3M.
How many employees does LiftForward have?
LiftForward has 23 employees.
Where is LiftForward headquarters?
LiftForward is headquartered in New York, New York, United States.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .