Jeffrey Rogers

CEO at LiftForward


Jeffrey Rogers has over 20 years of executive management experience in finance, credit, technology, e-commerce, and operations. Mr. Rogers is the President & CEO of LiftForward, Inc., a private equity backed company, which provides banks, OEM device manufacturers, and retailers with Software-as-a Service (“SaaS”) and Device-as-a-Service (“DaaS”) software platforms that power subscription programs. LiftForward reduces the DaaS complexity with a platform that connects all the components necessary for successful subscription programs including, point-of sale software, white labelled e-commerce customer experiences, inventory management, fulfillment, account management and data analytics reporting. LiftForward has developed the largest integrated network of major banks, OEMs and retailers in over 10 countries. The LiftFoward software platform utilizes machine learning algorithms and artificial intelligence technology to increase adoption of subscription models and minimize losses. The LiftForward platform also provides predictive analytics and Insight-as-a- Service data services. Prior to LiftForward, Mr. Rogers ran and grew several large businesses after working in investment banking and law. Mr. Rogers received his BA from Washington and Lee University, his JD from Washington and Lee University School of Law, and finally, his MBA from the Darden School at the University of Virginia.