
MyLoyal
Valuation
$5.3M
2025 Revenue
$1.8M
Funding
$0
Team
16
Founded
2016
How MyLoyal grew MyLoyal to $1.8M revenue with a 16 person team in 2025.
MyLoyal is a cloud-based marketing technology company that empowers brands to retain their customers better. Since 2016, we've been dedicated to helping businesses grow their loyal customer base by using our cutting-edge white-label loyalty app. We're not just another software company – we're your partners in boosting customer engagement and brand affinity. At MyLoyal, we've developed a unique white-label loyalty app that's simple to use and tailored for both Android and iOS. No need to stress about complicated tech – we've got you covered with an intuitive app designed to make your customers' experience seamless and enjoyable. We get that every business is different, and that's why we work closely with you to create a loyalty solution that matches your brand vibe and goals. Technology is always changing, and we're right there with it. We're always improving our software solution to give you the best tools possible. With MyLoyal, you're not just a customer – you're a partner. We're here to help you succeed, no matter what. Our home base is in Copenhagen, but we're all about serving businesses all over Europe. Wherever you are, we're ready to help you level up your loyalty game and make your brand shine. If you're ready to give your customers something they'll love, check us out! Book a demo on our website, www.myloyal.com. See how we mix technology with expertise to make loyalty exciting and rewarding.
Last updated
MyLoyal Revenue
In 2025, MyLoyal's revenue reached $1.8M. Since its launch in 2016, MyLoyal has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2025 | MyLoyal Hit $1.8m revenue in September 2025 |
| 2016 | Launched with $0 revenue |
MyLoyal Valuation, Funding Rounds
MyLoyal's most recent disclosed valuation is $5.3M.
MyLoyal is a bootstrapped Customer Success Software startup. Founded in 2016, MyLoyal has grown to $1.8M in revenue without raising any venture capital or outside funding.
As a self-funded Customer Success Software SaaS company, MyLoyal has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
MyLoyal Employees & Team Size
MyLoyal employs approximately 16 people as of 2026.
MyLoyal has 16 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 16 employees (September 2025) |
Customers
We do not have customer count information for MyLoyal yet.
Frequently Asked Questions about MyLoyal
What is MyLoyal's revenue?
MyLoyal generates $1.8M in revenue.
How much funding does MyLoyal have?
MyLoyal raised $0.
How many employees does MyLoyal have?
MyLoyal has 16 employees.
Where is MyLoyal headquarters?
MyLoyal is headquartered in United States.
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Apex Loyalty
Loyalty isn’t about points. It’s about impact. Apex Loyalty is the Loyalty-Driven Growth Platform, designed to help brands influence every buying decision by engineering behavior through smart, measurable incentives. We don’t build programs. We build systems that drive the right actions and reward them meaningfully, with revenue growth as the outcome. 🧠 Three key layers we focus on: 1. Outcome: Drive incremental sales, reduce missed opportunities, and strengthen engagement where it matters most. 2. Enabler: Use incentive automation, behavioral targeting, and gamified campaigns to guide decision-making across every audience. 3. Impact: Achieve real behavior change — from point-of-sale reps to end-users, from sales teams to distributors. ⚡️ And the impact is fast. Apex Loyalty delivers measurable ROI in weeks. Brands have seen up to 40% uplift in sales by creating customer-level business targets, time-limited campaigns, and tailored reward mechanics! When incentives are designed right, revenue becomes repeatable. And loyalty becomes the signal that it’s working. 💡 Solutions • Channel Loyalty Platform: Motivate trade partners and sales points with performance-based incentives. • Consumer Loyalty Platform: Boost repeat purchases and LTV with personalized reward journeys. • Loyalty as a Platform: Drive internal performance through smart incentives for your sales, ops, or field teams. • Loyalty-Driven eB2B Ordering: Embed incentives into the digital ordering flow to increase adoption and order frequency. Built on Salesforce. Delivered your way. Full stack or Headless. Apex Loyalty adapts you. 🌍 Trusted by: PepsiCo, Haleon, Suntory Global Spirits, Daikin, BAT, Bridgestone, Royal Canin, SAB Miller, and more. 🐾 Inspired by Saint Bernards We walk alongside our clients. Loyal, resilient, purpose-driven, and equipped for any challenge. Apex Loyalty is built to help brands reach their growth summit, and stay there.
Compare MyLoyal to the industry
MyLoyal operates across multiple industries. Browse revenue, funding, and growth data for MyLoyal in each sector below.
Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .