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Retraced is a sustainability management platform built for the fashion industry, connecting brands, suppliers, manufacturers, and raw material producers across multi-tier supply chains.

retraced.coLinkedInUpdated Oct 3, 2026
Annual revenue
$3.2M
Oct 2024EST.
Valuation
$6M
Nov 2021
Total raised
$1.5M
2 rounds
Employees
56
Oct 2024

retraced revenue

retraced has not published its revenue. GetLatka estimates it at about $3.2M a year (October 2024). retraced is #731 on the Latka Top. The Latka Top ranks the 1,372 companies Nathan Latka has interviewed by revenue.

$0
$1M
$2M
$3M
$24K
$600K
$1M
$1.5M
$3.2M
20202021202220232024
ReportedEstimateOne figure per year; a reported figure wins over an estimate
All 5 revenue readings, with sources
As ofRevenueSource
Jan 2020$24K–
Nov 2021$600K–
Nov 2022$1M–
Nov 2023$1.5MEST.GetLatka estimate
Oct 2024$3.2MEST.GetLatka estimate

– source not recorded

retraced valuation

retraced is privately held, so there is no retraced stock to buy. Investors valued it at $6M in its November 2021 Seed round.

Valuation history$6M Seed 2021$2.2M Seed 2020

retraced funding rounds & investors

retraced has raised $1.5M across two rounds since 2020. The latest was a $1.2M Seed round in November 2021.

DateRoundRaisedValuationSource
Nov 2021Seed$1.2M$6MPeter Merkert on cameraWatch at 6:22
Jan 2020Seed$278K$2.2M–
Total raised$1.5M

Interviews with Peter Merkert

Nathan Latka has interviewed retraced once, speaking with Peter Merkert. Each figure links to the second it was said.

retraced CEO, founders & employees

Peter Merkert founded retraced in 2018 and runs it as CEO. retraced had 56 employees (October 2024, LinkedIn).

0
20
40
16
24
40
56
56
20202021202220232024
ReportedOne figure per year; a reported figure wins over an estimate
All 5 headcount readings, with sources
As ofEmployeesSource
Oct 202456LinkedIn
Nov 202356–
Nov 202240–
Nov 202124Peter Merkert on cameraWatch at 8:39
Nov 202016–

retraced FAQ

What is retraced's revenue?

GetLatka estimates retraced's revenue at about $3.2M a year (October 2024). The company hasn't published its own figure.

What is retraced's valuation?

Investors valued retraced at $6M in its November 2021 Seed round, as Peter Merkert said on camera.

How much funding has retraced raised?

retraced has raised $1.5M across two funding rounds. The latest was a $1.2M Seed round in November 2021.

Is retraced publicly traded?

No. retraced is a private company, so its shares aren't traded on a stock exchange.

How many employees does retraced have?

retraced had 56 employees in October 2024, according to LinkedIn.

Who is the CEO of retraced?

Peter Merkert is the CEO of retraced and founded the company in 2018. Nathan Latka interviewed Peter Merkert in November 2021.

Who founded retraced?

Peter Merkert founded retraced in 2018.

How this page is sourced

6 said on camera · 1 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice. The Latka Top ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.

Updated Oct 3, 2026Data disclaimerReport a correctionClaim this profile