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How ShinyStat CEO Paolo Zanzottera grew ShinyStat to $220K revenue with a 2 person team in 2025.

ShinyStat: Web Analytics and On-Site Marketing Automation. Discover all the features of the ShinyStat Analytics, Data Management and on-site engagement products. ShinySense DMP at the service of the business ShinyStat™ is the browser-based web analytics platform which allows you to measure the traffic of your Web site in real time. The experience gained over the years means the system stands out from the rest in terms of efficiency and functionality in web traffica data measurement. The platform is able to process and display data in real time, making ShinyStat™ the ideal partner for companies that need to rapidly analyze the results of their digital marketing investment. The ShinyStat real time Analytics systems have found their natural evolution in the On-Site Marketing Automation products that the ShinyStat SpA staff has developed thanks to its Machine Learning and Artificial Intelligence algorithms. ShinyStat has a proprietary Data Management Platform, ShinySense, which generates one of the most important databases on the Italian scene to increase the results in Digital Marketing activities. ShinyStat offers a suite of solutions dedicated to On-site Marketing Automation based not only on user browsing and behavioural data, but also on socio-demographic and interest data stored in our proprietary DMP. • ShinyEngage: Marketing Automation On-Site. The right message at the right time. • ShinyEngage B2B: Analytics and Marketing Automation B2B. The software dedicated to Marketing Automation on Companies. • ShinyAdapt: Real-time customized navigation. Adaptive contents to reach the target. • ShinySense: Data to increase Performance. A Data Management Platform designed for Marketing Automation.

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ShinyStat Revenue

In 2025, ShinyStat's revenue reached $220K. Since its launch in 1995, ShinyStat has shown consistent revenue growth.

ShinyStat Revenue GrowthReported revenue / ARR by year$0$50K$100K$150K$200K$250K1995199719992001200320052007200920112013201520172019202120232025$0$220KSource: GetLatka.com
YearMilestone
2025ShinyStat Hit $220k revenue in July 2025
1995Launched with $0 revenue

ShinyStat Valuation, Funding Rounds

ShinyStat's most recent disclosed valuation is $660K.

ShinyStat is a bootstrapped AI & Machine Learning Operationalization (MLOps) Software startup. Founded in 1995, ShinyStat has grown to $220K in revenue without raising any venture capital or outside funding.

As a self-funded AI & Machine Learning Operationalization (MLOps) Software SaaS company, ShinyStat has built its business with no outside investment.

ShinyStat Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$119951995 cumulative: $0 • 1995 Founded: $01995 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

ShinyStat Employees & Team Size

ShinyStat employs approximately 2 people as of 2026.

ShinyStat has 2 total employees in different roles and functions.

ShinyStat Team GrowthReported headcount over time01122319951997199920012003200520072009201120132015201720192021202320250022Source: GetLatka.com
YearMilestone
2025Reached 2 employees (July 2025)

Founder / CEO

Paolo Zanzottera

Paolo Zanzottera is listed as Founder / CEO at ShinyStat.

Q&A

QuestionAnswer
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Customers

We do not have customer count information for ShinyStat yet.

Frequently Asked Questions about ShinyStat

What is ShinyStat's revenue?

ShinyStat generates $220K in revenue.

Who is the CEO of ShinyStat?

The CEO of ShinyStat is Paolo Zanzottera.

How much funding does ShinyStat have?

ShinyStat raised $0.

How many employees does ShinyStat have?

ShinyStat has 2 employees.

Where is ShinyStat headquarters?

ShinyStat is headquartered in Milan, Michigan, United States.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .