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How Velma grew Velma to $1.1M revenue with a 10 person team in 2025.

Founded in 2006 by mortgage professionals, Velma is well established in the mortgage industry. Over 40,000 mortgage professionals have used our tools to increase productivity and drive sales. Velma CRM is a marketing assistant dedicated to building stronger, more profitable relationships for Mortgage Lenders through state-of-the-art marketing automation and engagement technology that produces more referrals, lasting relationships, better retention, and more closed loans. From "set it and forget it" auto-campaigns to creating custom campaigns on the fly, Velma is ready to build your relationships and your production by delivering a never-ending pipeline of repeat and referral business. Connector by Velma is our cutting edge LOS automation solution that can help streamline the entire mortgage journey. With Connector you can simplify your ECOA/Reg B process and never face a fine again! You can streamline your TPO communications to insure a loan is never missed again. You can automate the sending of Production Reports so you always know which loans are in need of attention. Connector can do all this and so much more! As a preferred mortgage professional, we have an account reserved for you!

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Velma Revenue

In 2025, Velma's revenue reached $1.1M. Since its launch in 2006, Velma has shown consistent revenue growth.

Velma Revenue GrowthReported revenue / ARR by year$0$250K$500K$750K$1M$1M20062008201020122014201620182020202220242025$0$1MSource: GetLatka.com
YearMilestone
2025Velma Hit $1.1m revenue in September 2025
2006Launched with $0 revenue

Velma Valuation, Funding Rounds

Velma's most recent disclosed valuation is $3.3M.

Velma is a bootstrapped Loan Software startup. Founded in 2006, Velma has grown to $1.1M in revenue without raising any venture capital or outside funding.

As a self-funded Loan Software SaaS company, Velma has built its business with no outside investment.

Velma Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$120062006 cumulative: $0 • 2006 Founded: $02006 Founded: $0 valuationSource: GetLatka.com
YearRoundAmountValuation% Sold

Velma Employees & Team Size

Velma employs approximately 10 people as of 2026.

Velma has 10 total employees in different roles and functions.

Velma Team GrowthReported headcount over time0358101320062008201020122014201620182020202220242025001010Source: GetLatka.com
YearMilestone
2025Reached 10 employees (September 2025)

Customers

We do not have customer count information for Velma yet.

Frequently Asked Questions about Velma

What is Velma's revenue?

Velma generates $1.1M in revenue.

How much funding does Velma have?

Velma raised $0.

How many employees does Velma have?

Velma has 10 employees.

Where is Velma headquarters?

Velma is headquartered in Nampa, Idaho, United States.

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Source Attribution

Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.

Company data last updated .