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Webflowrevenue, valuation & funding

Website Builder SoftwareSan Francisco, CaliforniaFounded 2012CEO Linda Tong

Webflow is a San Francisco-based SaaS company offering a web design and publishing platform that combines the design flexibility of a tool like Photoshop with the publishing power of WordPress.

webflow.comLinkedInUpdated Oct 7, 2026
Annual revenue
$212.5M
Oct 2024EST.
Latka Top
#29
of 1,372 interviewed companiesEST.
Valuation
$4B
2021
Total raised
$217.8M
4 rounds
Employees
1,565
Nov 2025

Webflow revenue

Webflow's last reported revenue was $100M in July 2022 (PR Newswire). GetLatka estimates it at about $212.5M a year (October 2024). Webflow is #29 on the Latka Top. The Latka Top ranks the 1,372 companies Nathan Latka has interviewed by revenue.

$0
$100M
$200M
$14.4M
–
$66M
–
$100M
$128M
$212.5M
2018201920202021202220232024
ReportedEstimateOne figure per year; a reported figure wins over an estimate
All 5 revenue readings, with sources
As ofRevenueSource
Jul 2018$14.4M–
Dec 2020$66M–
Jul 2022$100MPR Newswire
Dec 2023$128MEST.GetLatka estimate
Oct 2024$212.5MEST.GetLatka estimate

– source not recorded

Webflow valuation

Webflow is privately held, so there is no Webflow stock to buy. Investors valued it at $4B in its 2021 Series B.

Valuation history$4B Series B 2021$350M Series A 2019

Webflow funding rounds & investors

Webflow has raised $217.8M across four rounds since 2013. The latest was a $140M Series B in 2021.

DateRoundRaisedValuationSource
2021Series B$140M$4B–
Dec 2019Series A$72M$350M–
Jun 2014Seed$2.9M––
Aug 2013Funding round$2.9M–Vlad Magdalin on cameraWatch at 2:06
Total raised$217.8M

Interviews with Vlad Magdalin

Nathan Latka has interviewed Webflow once, speaking with Vlad Magdalin. Each figure links to the second it was said.

Watch: How Webflow Reached Nearly 30,000 Customers and 100% Year-Over-Year Growth (Interview with Vlad Magdalin)

Read the interviewWatch

Growth tactics they described: Organic SEOWatch at 9:31

Webflow competitors

Webflow competes most directly with Shopify.

CompanyRevenueFundingEmployeesCustomersFounded
Shopify$11.6B$122.3M8,3002.6M2004
Webflow$212.5M$217.8M1,56530K2012

Webflow CEO & employees

Linda Tong is CEO of Webflow. Webflow has 1,565 employees (November 2025, LinkedIn), up from 1,342 a year earlier.

BoardLaela Sturdy, Bryant Chou, Sergie Magdalin

0
500
1,000
1,500
–
–
65
151
234
617
952
1,110
1,342
1,565
2016201720182019202020212022202320242025
ReportedOne figure per year; a reported figure wins over an estimate
All 11 headcount readings, with sources
As ofEmployeesSource
Nov 20251,565LinkedIn
Sep 20241,342Forbes
Dec 20231,110LinkedIn
Dec 2022952LinkedIn
Dec 2021617LinkedIn
2021225–
Dec 2020234–
Jun 2020191–
Dec 2019151–
Jul 201865Vlad Magdalin on cameraWatch at 11:17
Aug 201385–

Webflow FAQ

How much money does Webflow make?

Webflow's last reported revenue was $100M in July 2022 (PR Newswire). GetLatka estimates about $212.5M a year (October 2024).

How much is Webflow worth?

Companies don't publish a net worth. The closest figure is Webflow's valuation: $4B, set in 2021.

Who owns Webflow?

Webflow is privately held by its founders, employees and investors.

Is Webflow publicly traded?

No. Webflow is a private company, so its shares are not listed on a stock exchange.

Is Webflow profitable?

Yes. Vlad Magdalin said on camera in 2018 that Webflow is profitable.

How much funding has Webflow raised?

$217.8M across 4 rounds; the latest was a $140M Series B in 2021.

Who is the CEO of Webflow?

Linda Tong.

How many employees does Webflow have?

About 1,565 as of November 2025 (LinkedIn).

How this page is sourced

11 said on camera · 6 from public sources · 2 estimates. Founder figures link to the second they were said; public figures name their source; estimates are marked EST. and say whose they are. Not financial advice. The Latka Top ranks the private, operating companies Nathan Latka has interviewed by the latest revenue figure on each profile, reported or estimated; equal figures share a rank.

Updated Oct 7, 2026Data disclaimerReport a correctionClaim this profile