Mort Fertel
- Co-Founder at SudShare
GetLatka interview
How SudShare Reached 90,000 Sudsters and Closed a $10M Seed Round with Uber-for-Laundry Model (Interview with Co-Founder Mort Fertel)
Mort Fertel (Co-Founder of SudShare) spoke to Nathan Latka on May 10, 2022.
SudShare figures from the interview
- Total Funding Raised
- $10M
- Registered Sudsters (May 2022)
- 90,000+
- Active Sudsters (April 2022)
- 3,000
- Team Size (2022)
- 25
- Paid Ad Spend (2022)
- More than $100,000 per month
“It started in 2017 with one comment my wife made. She was home with five kids buried in laundry, and she's like, This is crazy. I can tap an app and get to the airport, FaceTime someone on the other side of the world, but I'm still doing laundry like my grandmother.”
“There's been no innovation in this space since the washer and dryer almost a century ago. So my son was in the laundry room at the time and he's a typical teenager. He was 16 years old. He's like, look, I'm not helping you with the laundry, mom, but I can solve this problem for you. I'll build you an app.”
“Our top Sudster makes about $5,000 a month.”