CharacterStrong
Valuation
$45.9M
2024 Revenue
$15.3M
Funding
$0
Team
104
Founded
2016
How CharacterStrong CEO John Norlin grew CharacterStrong to $15.3M revenue with a 104 person team in 2024.
Provider of social and emotional learning curriculum and professional development to K-12 schools around the world
Last updated
CharacterStrong Revenue
In 2024, CharacterStrong's revenue reached $15.3M. Since its launch in 2016, CharacterStrong has shown consistent revenue growth.
| Year | Milestone |
|---|---|
| 2024 | CharacterStrong Hit $15.3m revenue in November 2024 |
| 2016 | Launched with $0 revenue |
CharacterStrong Valuation, Funding Rounds
CharacterStrong's most recent disclosed valuation is $45.9M.
CharacterStrong is a bootstrapped SaaS startup. Founded in 2016, CharacterStrong has grown to $15.3M in revenue without raising any venture capital or outside funding.
As a self-funded SaaS company, CharacterStrong has built its business with no outside investment.
| Year | Round | Amount | Valuation | % Sold |
|---|
CharacterStrong Employees & Team Size
CharacterStrong employs approximately 104 people as of 2026, up from 98 in 2024.
CharacterStrong has 104 total employees in different roles and functions.
| Year | Milestone |
|---|---|
| 2025 | Reached 104 employees (January 2025) |
| 2024 | Reached 98 employees (November 2024) |
Founder / CEO
Q&A
| Question | Answer |
|---|---|
| What's your age? | - |
| Favorite online tool? | - |
| Favorite book? | - |
| Favorite CEO? | - |
| Advice for 20 year old self | - |
Customers
We do not have customer count information for CharacterStrong yet.
Frequently Asked Questions about CharacterStrong
What is CharacterStrong's revenue?
CharacterStrong generates $15.3M in revenue.
Who founded CharacterStrong?
CharacterStrong was founded by John Norlin.
Who is the CEO of CharacterStrong?
The CEO of CharacterStrong is John Norlin.
How much funding does CharacterStrong have?
CharacterStrong raised $0.
How many employees does CharacterStrong have?
CharacterStrong has 104 employees.
Where is CharacterStrong headquarters?
CharacterStrong is headquartered in Puyallup, Washington, United States.
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Source Attribution
Source: all data was collected from GetLatka company research and founder interviews. Revenue, funding, team, and customer figures are presented as company-reported or GetLatka-estimated metrics where the profile data identifies them that way.
Company data last updated .