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Valuation

$45.9M

2024 Revenue

$15.3M

Funding

$0

Team · 2025

104

Founded

2016

CharacterStrong Revenue & Valuation (2024)

Provider of social and emotional learning curriculum and professional development to K-12 schools around the world

Last updated

CharacterStrong Revenue

In 2024, CharacterStrong's revenue reached $15.3M. Since its launch in 2016, CharacterStrong has shown consistent revenue growth.

CharacterStrong Revenue GrowthReported revenue / ARR over time$0$4M$8M$12M$16M$20M201620172018201920202021202220232024$0$15.3MSource: GetLatka.com
YearMilestoneSource
2024CharacterStrong Hit $15.3m revenue in November 2024
2016Launched with $0 revenue

CharacterStrong Valuation, Funding Rounds

CharacterStrong's most recent disclosed valuation is $45.9M.

CharacterStrong Capital Raised & ValuationCumulative capital raised and post-money valuation by roundCapital raised (cum.)Valuation$0$0$0.2$0.2$0.4$0.4$0.6$0.6$0.8$0.8$1$12016Source: GetLatka.com
YearRoundAmountValuation% SoldSource

Founder / CEO

John Norlin

CEO

John Norlin is listed as CEO at CharacterStrong.

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Customers

We do not have customer count information for CharacterStrong yet.

CharacterStrong Employees & Team Size

CharacterStrong employs approximately 104 people as of 2026, up from 98 in 2024.

CharacterStrong Team GrowthReported headcount over time025507510012520162018202020222024202500104104Source: GetLatka.com
YearMilestoneSource
2025Reached 104 employees (January 2025)
2024Reached 98 employees (November 2024)

Frequently Asked Questions about CharacterStrong

What is CharacterStrong's revenue?

CharacterStrong generates $15.3M in revenue.

Who founded CharacterStrong?

CharacterStrong was founded by John Norlin.

Who is the CEO of CharacterStrong?

The CEO of CharacterStrong is John Norlin.

How much funding does CharacterStrong have?

CharacterStrong raised $0.

How many employees does CharacterStrong have?

CharacterStrong has 104 employees.

Where is CharacterStrong headquarters?

CharacterStrong is headquartered in Puyallup, Washington, United States.

Data and Sources

All figures on this page are taken directly from interviews or are estimates from public sources and proprietary models. Not financial advice. Read full disclaimer.

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CharacterStrong Revenue 2024: $15.3M ARR, $45.9M Valuation